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Pokémon Just Turned 30. Just How Big Is the Business?

Pokémon has just turned 30, but this is no longer just a story about a video game or a cartoon. It has grown into one of the biggest entertainment and merchandise businesses in the world, spanning games, trading cards, toys, movies, licensing and collectibles. So, just how big is the business of fandom? And that brings us to the Middle East Film & Comic Con, one of the region's biggest celebrations of pop culture, where thousands of fans come together for gaming, anime, comics, cosplay, collectibles and more. Joining us are Loy Pinheiro, Show Director of MEFCC, and tech journalist Kevin…

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