Marketing mobility: How to move from marketing to the c-suite

Sales Pipeline Radio · Sep 19, 2017 · 24m

Join Matt and his guest, Liz Pearce as they discuss marketing mobility.

A lot of marketers envy your path – marketer to CEO. How did you do it, and what recommendations would you have for other marketing leaders who want to someday run their own business?

Have you found it hard to manage other markters, especially CMOs? What’s key to managing them without micromanaging given your marketing background?

You’re in a crowded market, what’s your key to differentiating and winning?

We’ve talked before about your impressive productivity habits. What’s working for you right now?

Liz Pearce is Chief…