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Why Your Offer Isn't Selling (It's Not a Strategy Problem) · Business Energetics® with Lenka Lutonska

• 0:00
  Welcome to the Business Energetics podcast where we dive deep into the new way of growing your business using the most powerful currency on the planet. Your energy, not effort alone. My name is Lenka Lutonska. I'm a creator of Business Energetics and bestselling author of Energetic Selling and Marketing. And after losing my first business, I went from £7.30 on my bank account to creating millions on repeat, by doing what I love, using the power of energy.
• 0:32
  And now I want to show you how to do the same. In each episode, we'll dive into the different aspects of your energy so you can activate the next level of your business, revenues, life, and even that sense of aliveness. Welcome, and let's dive into today's episode.
• 0:57
  Hi, my powerful one, Lenka Lutonska here, creator of Business Energetics. And I experienced this unspeakable amount of times when sales were not going that great.
• 1:08
  And with the tips I'm about to give you, they shot up. I remember one of our dear clients was sharing in a session, Lenka, it feels like I'm marketing so much, I'm selling so much, but clients or potential clients are not responding to me. Sales are really low.
• 1:25
  I'm closing my course in two days. What do I do? I advised her exactly the same thing that I'm about to share with you. Well, the ending of that story was that by the end of those two days, her sales went from crickets to completely sold out. And I believe with these Business Energetic tips, you can rewrite the story of your sales, of your marketing and sell that offer of yours, whatever it might be, so, so much more easily. So let's do that, shall we? Now, here's a major Business Energetics premise that I invite you to remind yourself of, and that is that poor sales conversion is rarely about selling or marketing techniques or tactics, and it's pretty much always about the identity from which you sell and market.
• 2:18
  Yes, the issues you might have are presenting themselves as sales problems, marketing problems, lack of response, and so forth and so forth. But the source of all of that, source of every single sales technique, marketing tactic, strategy you come up with, it's always, always your identity. So what that identity is in the simplest form is simply the self concept, who you consider yourself to be without affirming yourself, I'm rich, I'm powerful, who you consider yourself to be even under pressure. When you look at the identity through metaphysical lenses, it is simply your current configur of self. In other words, current configuration of the universe which carries all the beliefs about yourselves, values, attitudes, etc. Etc. When you're in the most powerful identity, the self concept, configuration of self, that easily sells your programs, your offers to the most incredible aligned clients, then that is the signal that you constantly without again affirming who you want to be sent to the universe within and the mirror of the reality must reflect it. Remember, we create our reality based on the universal law of resonance. The physical reality simply must mirror that which you are. So yes, with these business energetic tips, I will lead you to look at your identity and shift your identity, your configuration of self and the universe so that you can sell out those incredible offerings of yours much more easily. Now the first tip is pretty straightforward. If you find yourself in a place, I'm doing what I can, but my offering is not selling out. I invite you to explore your belief system, particularly around these three areas. What do you believe about yourself? What do you believe about your offer? And what do you believe about your clients? Sit down and simply write down, I know about my clients debt, I believe about my clients debt.
• 4:31
  Keep going, keep going, keep going. You want to dig out even the subconsciously held beliefs because this is what you want to find out.
• 4:39
  Do you believe about your offer that it's the most incredible and powerful offer for your super aligned clients? Or, or do you somewhere believe that this offering need one more bonus or one more module? It's incomplete, it's not good enough. And if I feel it, I may not actually have time to deliver it. It will make me overwhelmed. Do I believe that it's too expensive, too cheap, Somebody else has got better offer, somebody more expensive?
• 5:11
  This is what we want to find out. Guarantee if you're not finding your offering filling itself up effortlessly, there will be one or more beliefs that is creating that static in your energy and that is sending the mixed signal to the universe within, so to speak, and to actually your potential clients. Because you see every, every piece of information that you send about your offer, be it a video, be it email, be it social media post, it carries frequency. The potential clients don't just read your words, they don't just listen to what you've got to say, they are reading energy. It's very subconscious process, but it's there nonetheless. So with your words, what you write in that email, what you say in that video, you communicate partially, but the energy underneath communicates fully. And that energy stems from identity of yours that created that email and so forth and so forth. So the belief system, even if there is one belief that is creating that static in you, that's not the most powerful configuration of your universe. That's not the most powerful configuration of yourself, your identity from which you want to sell. So identify those limiting beliefs and reframe them. It doesn't take much to let go of the limiting beliefs. If there's your case that, oh, it's too difficult to let go of limiting beliefs, well, that might be the limiting belief itself. You decided at some point that this is the truth.
• 6:42
  My offer may not be good enough or complete enough, whatever it might be. You can simply say, and I identified this limiting belief. I'm no longer available to it. I'm deciding differently. This is the most powerful offer on the planet for my ideal clients. This is the most aligned offer or offering for my ideal clients. This is life changing. This is incredible opportunities. You can decide just like that when you're aware of what's actually happening in your mind, in your energy and so forth. Similarly, you want to identify any limiting beliefs about yourself as a provider, so to speak, as change maker, as entrepreneur, as leader. Are you the most powerful service provider, coach, mentor and so forth for your assigned clients? Or is there a little bit of proving? I want to prove myself. Do you believe about yourself that it's a real privilege to work with you, or do you hope to be chosen? You see, those two are completely different identities, completely different operating systems, completely different signals to the universe within. So again, sit down and write fully without filtering yourself. What do you truly believe about yourself as a service provider, change maker, entrepreneur? The one that is selling and delivering that service and see what comes up. Thirdly, you want to truly explore what you believe about your clients. You see, we project our identity onto our clients and then it reflects back upon us in our experience as clients or potential clients patterns. So for instance, in your business, you experience your clients wanting stuff for free but not be able to afford your paid services. You may be projecting actually that belief onto your clients that my clients can't afford anything. And so it just becomes this loop of projection and reality, mirroring it back, projection and that aspect in clients being activated. And then, then they will create those behavior and you will notice it. So this creates this unhelpful limiting loop of your projected belief, projected identity onto your clients and then lack of sales. You want to change that. You want to really, again, sit down and write without filtering. What do I know about my clients? What else, what else, what else? What do I believe about my potential clients? What is my experience about around my potential clients? Dig out those limiting beliefs and again, you can change them Just like that, you can start projecting onto your clients something completely different. If you believe your clients to be unresourceful, that they need saving, that they need discounting, you can just like that, decide about your clients that they are the most resourceful human beings, that they do have access to all the resources they have, that they are very powerful, that they have got what it takes to say yes to the highest, best version of themselves and your offering with it.
• 9:46
  My tummy is rumbling. I need to eat. But we've got to finish this video. So yes, when you do do change your perception and projection about your potential clients, you'll be surprised how differently will your emails read your videos feel, and so forth and so forth. Exploring belief system about your clients may not be your typical sales exercise, but it's blinking worth it because you're getting to the source of the most powerful or ineffective sales and marketing strategies. Additionally, as a bonus, if you feel like it, I'll invite you to also explore your belief system about selling and marketing. Yes, sure, you will be writing down essentially your experience at selling and marketing, but again, remember that your experience with anything stems from your belief that about that area. So if you believe, let's say that selling is hard or it's harder than harder than in past, or marketing is impossible now to succeed because there is so much competition. If that's what you believe, that will become your reality. So again, explore your belief system around selling and marketing and shift those limiting beliefs into much more aligned with that which you choose to become accomplished. And of course sell out your offerings. So that's all together. That's the first energetic shift or a process that will truly help you to increase your source conversions massively. The second tip is around going through your sales page. If you do do have a sales page, this is one of my favorite exercises. So you simply read through that sales page, or landing page as they sometimes call it, and notice how your nervous system reacts.
• 11:33
  Is your nervous system expansive, relaxed when you read through that page? Is your heart expanding as you read through that page? Or is your nervous system and heart, in some points collapsing onto itself, contracting? Because in those spaces when it's contracting, you will identify the energetic blockages, so to speak, that prevent your clients to say I'm in, I'm in.
• 12:06
  Even if it's uncomfortable, I'm in. You see those spaces that contract your nervous system.
• 12:13
  What will be behind them is perhaps a limiting belief, or you will have written it from place of convincing rather than certainty. You might write something and behind it belief. But can I really deliver? So you may attend to your own beliefs about yourself or your own certainty code, so to speak. Either way, reading through this page and pausing and adjusting where you feel that contraction is extremely powerful. Every time you feel that contraction, ask yourself how would a version of me that would know this is already sold out? This is the most incredibly powerful sold out offering and transformative offering. How would they do it differently? What would from that identity?
• 12:59
  What would I say differently? What would read differently? And so forth and so forth. So you can start making adjustments. You are essentially changing entire frequency of that sales page or landing page and it and the result of it is it will send completely different signal to the universe within you, but also to the readers and your potential clients. That's the Business Energetics process or shift number two that can totally help you to shift your sales conversion. And the Business Energetics tip or process number three is this.
• 13:33
  Whenever you send out some information, be it email or you're about to publish social media post or something similar, pause and ask yourself if my offering would be already sold out and I would just want to send this extra invitation or content because there might be two, three other souls I'm here to serve. So as an invitation, would I send it in this way? Would it read in this way or would it be something different?
• 14:07
  Again, this will give you a little bit of energetic audit to see whether you created this piece of content, self email, social media post, whatever it might be from convincing ego mind identity or from the energy of fullness and certainty. Those two are again energetically miles apart. Those two identities make whole difference. The identity of ego mind identity where you try to fill up that program or offering what do I need to do? What do I need to say? What do my clients need to hear so that they buy and you'll send it. Maybe you're hoping that that email, that social media post will desired effect. Well, that's all happening from the identity of human mind identity. I sometimes call it our little human not useful. However, it's only slight perceptual shift and you can put yourself in the energy of fullness in you where you know that this offering was fully through you as much as you want to bring it to life, where you know that this offering has got consciousness of its own and your vessel of it bringing it to the world and you're simply facilitating for this offering to make its full impact through you. So for instance, when I'm opening the doors to one of our incredible programs inside of Business Energetics Academy such as Limitless Creator or Change Maker or Limitless Millionaire. I never go into it hoping this will fill up. I always tune into because this is true of this offering, be it say Limitless Creator calling in all the powerful leaders and entrepreneurs from around the world who are ready to become Limitless Creator, to bring their receiving ability, their their self worth and their manifesting abilities to absolutely the greatest highest level so they can create in their business and life and in the lives of others impact they're meant to make. The same will go for the Change Maker and Limitless Millionaire. But I do know that these programs, they have got frequency in itself and I'm a vessel of it. I am not doing all the work and neither should you. That feeling that I'm doing all the work, I need to fill it up. I need to market well, I need to sell well. I need to say the right words that only that feeling only comes when you collapse into ego, mind, identity, into your little human. So my dear one, anytime you feel like that, take yourself back to the energy of fullness, to the energy of certainty, to the energy of what I call Limitless Creator. And so this is the final tip for you my dear. Here you have my favorite and very powerful Business Energetics processes and shifts that can absolutely double, even triple your sales conversion. So I hope you enjoyed it. And as gentle reminder, if something in you is telling you that you are ready to be a full embodiment of this work, full embodiment of you on the highest level as a creator, as a CEO, as a change maker, as a woman, as a leader, as a man, then I invite you to explore Business Energetics Academy. Have a look in the description below. We shall put a link for you to apply for a call with one of our Business Energetics mentors who can guide you to recognize what areas of your energy you absolutely want to attend to so that you can open yourself up to the highest level of everything and advise you which of the main Business Energetics Academy programs would be a perfect fit for you if you want to dive in and become Limitless Creator or Change Maker or Limitless Millionaire. Okay, for now, share your takeaways below like this video if you can subscribe if you can. It just takes a second and you're doing me an entire Business Energetics movement a massive favor and I my dear will see you next time.