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New Jersey Bans Price Discrimination Based on Shopping Data | Raleigh News
New Jersey just passed a bold new law stopping grocery stores and delivery apps from using your personal data to charge you different prices — a move to stop unfair “surveillance pricing” that could make you pay more based on your shopping habits. Joining Maryland and Connecticut, New Jersey also pauses new digital shelf labels for a year while studying their impact. While retailers tout the tech for speed and accuracy, critics warn it opens the door to exploitation. With three states already acting, this could spark a nationwide shift in how customer data is used — forcing big chains to…
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