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Latest / The Indie Hacker Podcast with Fexingo: Solo Developers, SaaS Side Projects, and Independent Tech

How a Solo Dev Hit 10K MRR With a $0 Marketing Budget

In this episode, Lucas and Luna explore how a solo developer bootstrapped a SaaS to $10,000 monthly recurring revenue without spending a single dollar on ads, content marketing, or paid tools. They break down the specific strategies: leveraging existing communities on Reddit and Hacker News, building in public on Twitter with zero follower count, and relying on a product-led growth loop where every user effectively becomes a referral source. The hosts walk through the actual numbers—how a free tier with a clever limitation drove conversions at a 6% rate—and discuss why a $0 budget forced the…

The skinny

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