Latest / The UGC Industry Podcast
He Trained 1,000 UGC Creators—Here’s What the Best Do Differently | Owen Nurminen E1
What separates a UGC creator who lands a few deals from one who builds a lasting business?
In this episode of the UGC Industry Podcast, Brandon Hien sits down with Owen, founder of Content Economy, to discuss the rise of organic UGC, what he’s learned from training over 1,000 creators, and the skills that help creators earn better opportunities.
Owen shares how he went from creating content for WHOOP to connecting creators with apps hiring at scale, why a lower per-video rate doesn’t always mean lower earning potential, and how monthly retainers and performance bonuses change the equation. We…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.