Latest / Stuff Mom Never Told You / Next Up with Anna Hossnieh
Transcript
- 0:05Speaker 1: Hey, this is Annie and Samantha and welcome to stephone
- 0:07Speaker 1: Never Told You production of iHeart Radio. And today we
- 0:19Speaker 1: have a special guest friend of the show and a
- 0:22Speaker 1: fellow I hearder Enna Yea, thank you for that. Can
- 0:29Speaker 1: you introduce yourself for our listeners or reintroduced? I guess yes, Hi,
- 0:35Speaker 1: I'm anna host n I'm a managing executive producer here
- 0:38Speaker 1: at iHeart Radio and co host of the Ethnically Ambidios
- 0:42Speaker 1: podcast and producer of a bunch of podcasts. I'm sure
- 0:46Speaker 1: you've heard, like Daily's Guys last culture A stays this
- 0:49Speaker 1: is important, you know, the whole I heeart comedy side.
- 0:54Speaker 1: That's me indeed. And yes, you we were talking about
- 1:00Speaker 1: that you were previously on before me, pre pre me
- 1:05Speaker 1: having the best conversation without me. I'm very sad I
- 1:07Speaker 1: wasn't a part of that. I just wanted that to
- 1:09Speaker 1: be known. Yeah, thank you. We can have another conversation conversation.
- 1:18Speaker 1: So yeah, we're fixing this. And yeah, we've been talking
- 1:21Speaker 1: about having you on the show for a while because
- 1:24Speaker 1: you do have this vast amount of experience and titles
- 1:28Speaker 1: under your professional belt, and we know you are someone
- 1:32Speaker 1: who has been in the front of and behind the
- 1:35Speaker 1: scenes of podcasting at all about it and are so
- 1:39Speaker 1: excited to get your perspective on this very fast changing,
- 1:42Speaker 1: a fast paced industry. So thank you for coming on.
- 1:46Speaker 1: Of course, thank you for having me again. I literally
- 1:54Speaker 1: feel like we've podcast together. Like I feel like I've
- 1:57Speaker 1: been on this show with you because we've you know,
- 2:00Speaker 1: actually have podcasted together before in other shows and stuff.
- 2:04Speaker 1: But I guess you weren't there that first time. In
- 2:07Speaker 1: my mind you were. That's what's weird. It's like, okay,
- 2:11Speaker 1: so that's how I like it. Like I've never like
- 2:13Speaker 1: I was always here. That's the way I wanted to
- 2:15Speaker 1: be for all of our listeners as well as guests
- 2:18Speaker 1: that I've always been here even when I wasn't. Samantha
- 2:21Speaker 1: has always been here. Like I'm the ghost. You're kind
- 2:24Speaker 1: of a ghost because you're in like a dark background.
- 2:27Speaker 1: You're just your heads in light. I know, I'm so
- 2:30Speaker 1: close to the camera too. I was like, I can't
- 2:32Speaker 1: adjust my my so I'm right up on the screen.
- 2:36Speaker 1: But yeah, and that's in fact, I was just thinking
- 2:38Speaker 1: about the fact my first experience with like speaking as
- 2:41Speaker 1: a podcaster was with you and Sharene and Annie in
- 2:45Speaker 1: Florida and that was like such a big deal. Yeah,
- 2:49Speaker 1: we were on the whole panel. So this is kind
- 2:50Speaker 1: of how I got to know the podcasting industry. Honestly,
- 2:54Speaker 1: you and many of the folks of the California the
- 2:57Speaker 1: comedy I guess segments are the first people that I
- 3:01Speaker 1: actually met, even before some of my Atlanta people, which
- 3:04Speaker 1: I live in Atlanta, which I still think it's funny.
- 3:06Speaker 1: That's right. We we really took Orlando by storm during
- 3:11Speaker 1: podcast movement there sure dud the Hilton Lazy River, Oh
- 3:18Speaker 1: I can't. I tried to my favorite place. Yeah, I
- 3:22Speaker 1: think you had a good experience as opposed to Adie
- 3:24Speaker 1: and not getting stuck and having like a war story
- 3:26Speaker 1: coming out of it, going like we're never doing that again.
- 3:28Speaker 1: Every laughed at that. River employees laughed in our face. Yeah,
- 3:34Speaker 1: they had to teach us. How did They're like you, okay,
- 3:37Speaker 1: do you need help? Literally as they are trying to
- 3:40Speaker 1: clean up around us, We're like, we're stuck. We're sorry.
- 3:44Speaker 1: That's a whole other show though. Yes, you are one
- 3:48Speaker 1: of the first faces with Annie as well as um
- 3:52Speaker 1: like our own producers of podcasting for me, because it
- 3:56Speaker 1: was such a new thing again. It's been it had
- 3:58Speaker 1: been around, but it really started cut on fire, Like
- 4:01Speaker 1: I was like, whoa, these people have jobs careers out
- 4:05Speaker 1: of this. I say this to any who's been a
- 4:07Speaker 1: part of every ten years, but still in my mind
- 4:10Speaker 1: it's so new. But I was really blown away with
- 4:16Speaker 1: the things that happened within podcasting and what kind of
- 4:20Speaker 1: field it is and how there's so many layers within
- 4:23Speaker 1: podcasting and there it's a big industry, but it seems
- 4:26Speaker 1: so small to me because you often think of the
- 4:29Speaker 1: indie podcasts that have the host that edit themselves and
- 4:33Speaker 1: then tried to publish it on their own, but when
- 4:35Speaker 1: you look at the bigger picture about how much money
- 4:38Speaker 1: is being made, and so I wanted to get into
- 4:41Speaker 1: that with you, kind of like talking about the industry
- 4:43Speaker 1: and what you've seen and how you think it needs
- 4:45Speaker 1: to change or what are the good things in it?
- 4:47Speaker 1: Before we started there, How did you get into podcasting?
- 4:51Speaker 1: I got into podcasting in twent around then, um because
- 4:57Speaker 1: I was working in live comedy producing. I was producing
- 5:02Speaker 1: a lot of live shows for stand up and variety
- 5:05Speaker 1: and improv around Los Angeles, and I met comedian Dave Hauntsberger,
- 5:13Speaker 1: who is the best shout out Dave David you guys
- 5:17Speaker 1: my nome as David Huntsberger. I call him Dave No deal.
- 5:23Speaker 1: But he asked me, He's like, wow, you seem really
- 5:27Speaker 1: interested in like working in comedy, Like are you interested
- 5:30Speaker 1: in podcasting? And I was like yes, I took a
- 5:32Speaker 1: bunch of like audio courses in college, so I'm just
- 5:36Speaker 1: really into like editing and working like with software and
- 5:39Speaker 1: you know, I've done that my whole life. And uh,
- 5:43Speaker 1: he was like, do you want to intern on a
- 5:46Speaker 1: podcast I have at Earwolf called Professor blast Off, which
- 5:51Speaker 1: was hosted by him, Tig Nataro, and Kyle Dunnigan. And
- 5:56Speaker 1: I said yes. So that was like my first foray
- 5:58Speaker 1: into podcast. I started in turning for their show at
- 6:01Speaker 1: ear Wolf, which was a fun experience, really cool. I
- 6:05Speaker 1: got to sit in on recordings with like so many
- 6:08Speaker 1: cool people like Molly ere in Wolf from like sixteen
- 6:10Speaker 1: Candles and like, you know, a bunch of like really
- 6:12Speaker 1: cool people like that, like Diablo Cody. Like I was
- 6:15Speaker 1: like WHOA, Like this is cool. And I also really
- 6:18Speaker 1: liked Professor blast Off because it was just a fun show. Um,
- 6:22Speaker 1: And so that was like my first step into podcasting
- 6:25Speaker 1: kind of like watching how it gets made, uh, kind
- 6:29Speaker 1: of seeing the background of it a little, and then um,
- 6:32Speaker 1: from there, like as I gained more experience, I started
- 6:36Speaker 1: producing other comedians podcasts basically, and then I just like
- 6:41Speaker 1: kind of went from there really took off. Now look
- 6:46Speaker 1: at me, But you started huge with Earwolf because I remember,
- 6:49Speaker 1: like one of the first podcasts I knew of outside
- 6:52Speaker 1: of how Stuff Wars like stuff you should know was
- 6:54Speaker 1: Comedy Bang Bang, which was signed onto ear Wolf at
- 6:57Speaker 1: that point in time. Let's which that's a pretty big
- 7:00Speaker 1: that worked for because it Wolf is kind of like
- 7:02Speaker 1: along the lines of one of the first past networks,
- 7:06Speaker 1: early comedy. I mean that was Comedy Bang Bang was
- 7:09Speaker 1: one of the first podcasts I knew about its way
- 7:11Speaker 1: and I would listen to and then it was like
- 7:13Speaker 1: cool to be in the ear Wolf offices and like
- 7:15Speaker 1: see like Scott Ackerman walk by and be like whoa,
- 7:19Speaker 1: And now my podcast with him, he guests on my shows.
- 7:22Speaker 1: It's been like full circle. It's very surreal times when
- 7:24Speaker 1: we were like, wow, so cool. I'm exhausted. What can
- 7:30Speaker 1: I say, I'm exhausted. I don't like that is fair.
- 7:37Speaker 1: But so you've been you've seen this industry from when
- 7:40Speaker 1: it was kind of like, you know, burgeoning into what
- 7:42Speaker 1: it is now, which is I have a game with
- 7:44Speaker 1: Samantha where I'm like, oh, I love critiquing podcast and
- 7:48Speaker 1: like movies and TV because I still rarely get to
- 7:51Speaker 1: do that, like all my friends get to do that.
- 7:53Speaker 1: But I'm like a podcasting is now like a choke
- 7:56Speaker 1: and TV, I know, and it's hilarious. The ones who
- 8:00Speaker 1: do it well do it real well, you know, And
- 8:01Speaker 1: you're like, yes, we're curious if you want to talk about, um,
- 8:22Speaker 1: how you've seen it change, Like we recently did an
- 8:24Speaker 1: episode on you know, there's still some real issues with
- 8:29Speaker 1: diversity and podcasting and how it's still like a lot
- 8:32Speaker 1: of white men largely doing podcasting. Um, is that something
- 8:36Speaker 1: that you have seen, you have seen change? What are
- 8:39Speaker 1: your thoughts around that? Yeah, you know, I mean I
- 8:42Speaker 1: felt like for me, it was when it like kind
- 8:46Speaker 1: of blew up, and I guess like I felt like
- 8:51Speaker 1: it was a lot of the same stuff that we
- 8:54Speaker 1: were hearing, Like it was a lot of true crime.
- 8:57Speaker 1: I mean, obviously Cereal, Sarah Kanegg's cereal like popped off
- 9:01Speaker 1: the like true crime sort of spree if you will,
- 9:06Speaker 1: pun and kind of of like, you know, like that
- 9:10Speaker 1: sort of genre of podcasting. So I wasn't like everyone's like, oh,
- 9:13Speaker 1: we should be investigating, we should be investigating crimes too.
- 9:17Speaker 1: In my opinion, there's a bit of a I have
- 9:20Speaker 1: a bit of like a sort of ethics issue with that,
- 9:22Speaker 1: of like it's one thing to be like investigating like
- 9:27Speaker 1: eight decades old crime, like what happened with odd Nan Side,
- 9:31Speaker 1: which is now once again relevant in the news because
- 9:33Speaker 1: Oddnan just got out. But I feel like it almost
- 9:37Speaker 1: went too far where always some people were like, this
- 9:39Speaker 1: crime is happening in real time and we're going to
- 9:40Speaker 1: solve it, and you're like, whoa, You're a podcaster, you
- 9:43Speaker 1: know you have to be like, let's just you know,
- 9:45Speaker 1: step on the break. So like that went from like
- 9:47Speaker 1: zero to a hundred. So I have kind of my
- 9:49Speaker 1: own feelings about that. I feel like, you know, there's
- 9:52Speaker 1: there really should be a line when it comes to
- 9:54Speaker 1: a podcasting, and there's a certain network that should tone
- 9:58Speaker 1: it down. But then you know, we saw a lot
- 10:02Speaker 1: of very similar ideas because people would see one idea
- 10:05Speaker 1: and be like that's a hit. Let's all try and
- 10:07Speaker 1: recreate that idea, whether it be like a news podcast
- 10:11Speaker 1: or it be like a politics podcast, or even just
- 10:14Speaker 1: like very sort of like a name things of like
- 10:19Speaker 1: what my daily routine is or something like that. You know,
- 10:22Speaker 1: these sort of like ideas I felt like kept bubbling
- 10:24Speaker 1: up and people were always just trying to do them
- 10:26Speaker 1: better than the last person. And so it became a
- 10:30Speaker 1: lot of podcasts that were basically the same podcast competing
- 10:35Speaker 1: to be number one, right, whether that be in comedy,
- 10:38Speaker 1: you know, news, science, like money, like so many like
- 10:42Speaker 1: investing podcasts came up, and you were right, like a
- 10:45Speaker 1: lot of these were hosted by white people, and for me,
- 10:48Speaker 1: I was kind of like okay, like we get it.
- 10:52Speaker 1: You know, like it's a lot, but we get it.
- 10:55Speaker 1: Which is like why I wanted to start my podcast
- 10:58Speaker 1: ethnically because because I was like, I feel like nobody
- 11:00Speaker 1: really wants to talk about the Middle East, um, which
- 11:04Speaker 1: is sad because it exists, and people always just like
- 11:08Speaker 1: look down on it in a way of like it's
- 11:10Speaker 1: so sad. They just want to kill them kill each
- 11:13Speaker 1: other out there. It's just always war. They're just you know,
- 11:16Speaker 1: like we tried to help them when we invaded Afghanistan.
- 11:20Speaker 1: We tried to help them, but you know what, they
- 11:21Speaker 1: don't even know what's what they need, you know. And
- 11:25Speaker 1: the Middle East has been like strife with like American uh,
- 11:29Speaker 1: you know, diabolical interference, if you will, like for years,
- 11:33Speaker 1: for as far back as we can remember, and we're
- 11:35Speaker 1: watching it happened, like we literally just watched when it
- 11:37Speaker 1: went down in Afghanistan, when we tried to leave and
- 11:39Speaker 1: the Taliban took over, and like people are begging to
- 11:42Speaker 1: be taken out of there, and we're like, oh my god,
- 11:44Speaker 1: that's so tough. Anyway, gotta go. Aren't you happy we're leaving?
- 11:49Speaker 1: And it's like you created this mess, you know. So
- 11:51Speaker 1: we've watched that for years, generations of you know, just
- 11:56Speaker 1: unnecessary interference by the US, and I just felt like
- 12:01Speaker 1: no one really want to talk about it, especially after
- 12:03Speaker 1: nine eleven, because we'd already become the Middle East had
- 12:06Speaker 1: become this demonized figure. So like that's one of the
- 12:08Speaker 1: reasons I want to start my podcast, I think the
- 12:10Speaker 1: biggest with my co host Shrine Units, because I was like,
- 12:13Speaker 1: I don't feel like there's any like Middle easterners taking
- 12:17Speaker 1: the time. I mean, now there is, but like when
- 12:19Speaker 1: we first started our podcast in I didn't feel like
- 12:23Speaker 1: people were really talking about it. I felt like it
- 12:26Speaker 1: was always just like white men reporting the news, and
- 12:28Speaker 1: there was such always like a very clear viewpoint of
- 12:31Speaker 1: like it is what it is over there, and it's
- 12:35Speaker 1: sad and it's tough, and people are dying and welp,
- 12:39Speaker 1: we tried to help them. And that was like a
- 12:42Speaker 1: very clear stance I was constantly hearing and I was like, well,
- 12:47Speaker 1: that's actually not what it is. This has been a
- 12:50Speaker 1: a land that's been strife with literal just nonsense by
- 12:57Speaker 1: every other country around it. No one really cares about
- 13:00Speaker 1: out these people. They just want to like in a way,
- 13:03Speaker 1: uh tame them as truly horrible as that is, you know,
- 13:07Speaker 1: like there was no they just saw us truly like
- 13:10Speaker 1: many other countries that they've colonized, as savages. Like they
- 13:14Speaker 1: were like, they don't know what they need. So I
- 13:16Speaker 1: was like, we just need more perspectives from the people
- 13:20Speaker 1: who are from these places or people who have lived
- 13:23Speaker 1: these lives, have had these experiences, and like you weren't
- 13:28Speaker 1: really seeing that in podcasting because people were like you know,
- 13:31Speaker 1: I mean and as time has gone on and you know,
- 13:33Speaker 1: we've really started to lean into accepting people. And it's
- 13:39Speaker 1: been a process in this country, especially like when people
- 13:42Speaker 1: acknowledging like yes, innocent black men are being killed by
- 13:45Speaker 1: the police. Okay, like one step, Okay, I'm starting to
- 13:49Speaker 1: see it now, which is like, you know, everything in
- 13:52Speaker 1: this country takes years for people to accept. You know,
- 13:55Speaker 1: Americans are so we're so hard on our own way
- 13:58Speaker 1: of like no, America is the land of the free,
- 14:02Speaker 1: nothing would bad would happen here. You come here for opportunity,
- 14:06Speaker 1: And it's like, yeah, you come here for opportunity and
- 14:09Speaker 1: like white supremacy and like racist ideals, you know, like
- 14:12Speaker 1: that's it's not just opportunity. You have to like form
- 14:15Speaker 1: to a type of way of life. You have to
- 14:17Speaker 1: give into white supremacy to gain any sort of like
- 14:20Speaker 1: respect or like you know, to get anywhere in this
- 14:24Speaker 1: country because that's what the norm is. That's the status
- 14:27Speaker 1: quo is like be as white as you can and
- 14:29Speaker 1: people will respect you exactly. So but I digress, you know,
- 14:33Speaker 1: like there's a lot um So like I was always
- 14:37Speaker 1: like we need more, Like it's not just like white
- 14:41Speaker 1: guys talking about money, true crime or science or the news.
- 14:46Speaker 1: This world is so much more than that, and there's
- 14:49Speaker 1: so much more going on that, Like I've always felt
- 14:53Speaker 1: like we just needed more, and as podcasting has grown,
- 14:56Speaker 1: we're finally starting to get there. Yeah, start o broken
- 15:00Speaker 1: isn't number one as much as he got knocked off
- 15:05Speaker 1: a couple of kind is, but like sometimes he gets
- 15:07Speaker 1: knocked out a little. It took royalty to get to that.
- 15:10Speaker 1: But hey, well we'll quote that in quote um, But yeah, no,
- 15:15Speaker 1: that's absolutely that big conversation is when we're looking at
- 15:19Speaker 1: podcasting and what it is and how it's growing bigger
- 15:22Speaker 1: and bigger and bigger and becoming a money maker, and
- 15:25Speaker 1: a huge money maker at that, who actually owns this content,
- 15:29Speaker 1: who actually is profiting off this content? Who actually is
- 15:31Speaker 1: being seen and noticed? Um? And it's typically white men,
- 15:35Speaker 1: white sis men, and this is who has been gaining
- 15:38Speaker 1: the bigger ground. And the conversation beyond that is that
- 15:41Speaker 1: it's very Western centric and that it's just one type
- 15:45Speaker 1: of point of view and it's just spreading into like
- 15:48Speaker 1: this is the norm kind of why we see yes
- 15:51Speaker 1: being white is Bakerrea in China because they have that
- 15:54Speaker 1: really in their mind. This is this is the supremast
- 15:57Speaker 1: ideals we want to be there, so therefore we all
- 16:00Speaker 1: want to be very literally white, because this is that
- 16:03Speaker 1: standard of rich and being on the hierarchy of things,
- 16:06Speaker 1: and then trying to realize that this is like the
- 16:08Speaker 1: Western idea that's been really pushed out there because of colonialization,
- 16:11Speaker 1: all of those conversations that we've had, and yeah, when
- 16:14Speaker 1: it comes to the Middle East, we constantly have talked
- 16:17Speaker 1: about it. It's either in this perspective of yeah, they're
- 16:20Speaker 1: they're war torn and they're just destroying themselves, or we've
- 16:23Speaker 1: got to go rescue them because they are heathens, because
- 16:25Speaker 1: they don't believe what we believe, or some of those things,
- 16:27Speaker 1: when we know actually the underlying reason is because they
- 16:29Speaker 1: will have money there as in like resources that the
- 16:32Speaker 1: U s ontes and have saken faults reasoning to quote
- 16:37Speaker 1: unquote protect the people there. But that's a whole different
- 16:39Speaker 1: conversation in itself, and took me a long time to
- 16:42Speaker 1: go that out for myself growing up in a very
- 16:44Speaker 1: white household, which we all all talked about. But beyond that,
- 16:48Speaker 1: we see that again, this is one of those moments
- 16:50Speaker 1: where we have a moment in this industry. It's fairly
- 16:54Speaker 1: still new so that we can make a big change,
- 16:56Speaker 1: and I say we, as in marginalized people can actually
- 16:59Speaker 1: make a big change and be a part of that
- 17:01Speaker 1: change as well. Recently we did a Monday Many where
- 17:05Speaker 1: statistics came out for those who are actually creators with
- 17:08Speaker 1: the fact that its white creators, only four percent are
- 17:12Speaker 1: African American only are Latin X and only five percent
- 17:16Speaker 1: are Asians, and then six percent we don't know. They
- 17:19Speaker 1: don't say their ethnicity, so that is such a big
- 17:22Speaker 1: difference in numbers. And then we talk about women and
- 17:26Speaker 1: men and those non binaries, any of those uh, those
- 17:29Speaker 1: numbers are all guess what, pretty much baking on the
- 17:33Speaker 1: cis gender ideals and very binary in itself. Why do
- 17:39Speaker 1: we need voices like your podcasts and hopefully more podcasts
- 17:42Speaker 1: where marginalized people are able to tell the stories. Why
- 17:44Speaker 1: do you think that's important? I think just like learning
- 17:47Speaker 1: any perspective that's not yours is huge because like, the
- 17:52Speaker 1: more you understand how other people have to live and
- 17:57Speaker 1: what they go through, it creates more empathy within you.
- 18:01Speaker 1: And I think that's like really what we lack in
- 18:04Speaker 1: America because it's so much of like a get ahead
- 18:08Speaker 1: sort of mentality, like b number one be successful that
- 18:13Speaker 1: we don't care about who we step on or you know,
- 18:17Speaker 1: like push aside to get there. And I think that
- 18:20Speaker 1: really stems from a lack of empathy and this like
- 18:23Speaker 1: obsession with capitalism, like we cannot stop. We feel like, oh,
- 18:29Speaker 1: if you don't work hard, then you're going to be
- 18:31Speaker 1: the person who's starving, and no one stops to be
- 18:35Speaker 1: like okay, but like what about the people who are
- 18:37Speaker 1: actually starving and don't have the opportunities and don't have
- 18:41Speaker 1: the privilege to get further in life, because systematically we've
- 18:45Speaker 1: just held them down, you know. And I think we
- 18:49Speaker 1: have to be listening more to these stories to understand
- 18:55Speaker 1: why we literally it's to tone it down, like we
- 18:58Speaker 1: don't need this. There's enough wealth to go around. That's
- 19:02Speaker 1: like the real the realistically, like you know, and I've
- 19:07Speaker 1: you know, we've heard this argument of like we need
- 19:09Speaker 1: to the billionaires don't need that much money obviously to
- 19:13Speaker 1: be a billionaire, Like you could be a literally you
- 19:19Speaker 1: could have five hundred million dollars and you could still
- 19:23Speaker 1: for the most part, live the same life that you're
- 19:26Speaker 1: living as a billionaire. So literally taking five million of
- 19:30Speaker 1: your own money and distributing it doesn't change your life
- 19:35Speaker 1: that much, but it would change so many more people's,
- 19:41Speaker 1: you know, like just even like conceptually of like just
- 19:43Speaker 1: have even the slightest bit of empathy to understand what
- 19:45Speaker 1: people are going through and make it less about you
- 19:48Speaker 1: as a human being and more about like survival of
- 19:52Speaker 1: the masses, and like so much can change, Like how
- 19:56Speaker 1: do you know how much change five million dollars could
- 19:59Speaker 1: bring to a community of people? Like we need to
- 20:03Speaker 1: hear people's stories, We need to know what's going on,
- 20:05Speaker 1: Like we need to understand who is suffering, and why
- 20:09Speaker 1: take that into consideration and then use our actions Like
- 20:13Speaker 1: actions speak louder than words. I mean, that's such a
- 20:15Speaker 1: cliche saying, but it's very true. Like you can be
- 20:18Speaker 1: like I get it, I see you, and I hear you,
- 20:23Speaker 1: and it's like okay, And then what it's like improv
- 20:29Speaker 1: you know, like you know, yes, and like what are
- 20:34Speaker 1: you gonna do about it? If you hear me and
- 20:36Speaker 1: see me and see what I'm you know, like, okay,
- 20:38Speaker 1: now let's do something about it. Let's put you know,
- 20:41Speaker 1: whether it's put your money where your mouth is or
- 20:43Speaker 1: just take the steps two try and be a part
- 20:49Speaker 1: of the solution, like it doesn't you know, us as
- 20:53Speaker 1: like the regular folks who obviously I'm not a millionaire,
- 20:57Speaker 1: but like if I can donate here or there, I
- 20:59Speaker 1: do because like I understand, like I might not be
- 21:03Speaker 1: giving the most, but I'm giving something, and if we
- 21:05Speaker 1: all just gave something, it does help. It makes a difference.
- 21:11Speaker 1: That's why I think it's important. Well, you know, that's
- 21:14Speaker 1: one of the things, um, that you do for with
- 21:16Speaker 1: the podcast that I think is really great is that
- 21:18Speaker 1: you make sure to give a platform for so many
- 21:22Speaker 1: people who are not able to share their stories or
- 21:25Speaker 1: share is just their life in general. I just literally
- 21:28Speaker 1: shared when I was on the podcast with you about
- 21:30Speaker 1: my experience as being an Asian person in a white
- 21:32Speaker 1: community and growing up in a conservative town and how
- 21:35Speaker 1: I've had to like redefine my identity because I've been sold.
- 21:39Speaker 1: You know, we had that whole big conversation and then
- 21:41Speaker 1: not that's not a story that's not heard on podcasts,
- 21:45Speaker 1: but I know, like beyond that, you do that for
- 21:47Speaker 1: so many other creators and or just people just living
- 21:51Speaker 1: their life and talking about, yeah, this is my experience
- 21:53Speaker 1: as a B and C ethnicity or a B and
- 21:56Speaker 1: C race and this is why it matters for you
- 21:58Speaker 1: to understand who I am as a person and I
- 22:01Speaker 1: think and stuff like that is a bigger conversation, is
- 22:03Speaker 1: that we need to give these open moments to show
- 22:06Speaker 1: representation because it's also that commonality of like their normal people. Yeah,
- 22:11Speaker 1: oh oh, it's not the stereotype that I thought because
- 22:15Speaker 1: my parents taught me that way, which is like a
- 22:19Speaker 1: massive systematic problem of like thinking, because like everyone thinks
- 22:23Speaker 1: a certain way because they've been told to think that
- 22:26Speaker 1: way for so long. It just takes one person to
- 22:28Speaker 1: be like, I don't think that's real. Mean, like in
- 22:32Speaker 1: most families, it rocks the boat if you have one
- 22:34Speaker 1: person being like, I don't know, Dad, I feel like
- 22:36Speaker 1: that's like a very narrow minded way of thinking in
- 22:38Speaker 1: your dad's like how dare you? But that like in
- 22:42Speaker 1: a weird way, Like just saying that, even if it
- 22:44Speaker 1: doesn't turn the person to like understand your viewpoint, just
- 22:48Speaker 1: challenging them a little bit is some interesting thing because
- 22:52Speaker 1: they do for a second half to think about it,
- 22:55Speaker 1: and just cracking that sort of thinking process for even
- 22:58Speaker 1: one second is surprisingly doing something because like now they've
- 23:04Speaker 1: had a moment of like even if they're in deep
- 23:06Speaker 1: denial and don't want to give in. They've had that
- 23:09Speaker 1: moment and you never know it might potentially in the
- 23:13Speaker 1: future change the way they think even slightly, which is
- 23:17Speaker 1: like what we have to do. That's the problems, Like
- 23:19Speaker 1: you have to go like bit by bit by bit,
- 23:21Speaker 1: because we as Americans are very hardheaded and you know,
- 23:24Speaker 1: stuck in our ways, and like that's what we've watched
- 23:27Speaker 1: for years, like one little, bit by bit by bit
- 23:31Speaker 1: that we've kind of broken down the American society. You know,
- 23:36Speaker 1: like we got Bernie a socialist to run as far
- 23:40Speaker 1: as he did, which you know, ten years ago Bernie
- 23:43Speaker 1: would be like a socialist get out of here. Yet
- 23:46Speaker 1: you know, like your communists, Like we didn't even know
- 23:48Speaker 1: what that meant. You know, we were just hoping a
- 23:51Speaker 1: Democrat would win. And now we're out here being like democrats. Okay,
- 23:56Speaker 1: a democrat that you're basically calling, you know, like a
- 23:59Speaker 1: democrat in army is basically Republican. At this point, we're like, okay, nice,
- 24:02Speaker 1: try but like now it's just like step by step
- 24:05Speaker 1: by step, it's the only way because again, as Americans
- 24:09Speaker 1: were a mess. We simply can't figure it out. Indeed,
- 24:15Speaker 1: that's true. Well, speaking of all of this and and
- 24:31Speaker 1: taking actions, doing more than words. One of the reasons
- 24:34Speaker 1: we wanted to talk to you, Anna is that you
- 24:39Speaker 1: founded something called Next Up to kind of address a
- 24:42Speaker 1: lot of what we're talking about, and uh, we would
- 24:45Speaker 1: love if you could explain more about the history of that,
- 24:47Speaker 1: what it is, what's going on with it right now. Yeah. So, actually, um,
- 24:51Speaker 1: I kind of came up with the idea of Next Up,
- 24:53Speaker 1: which obviously wasn't called that at the time. But at
- 24:57Speaker 1: the Orlando podcast movement that we were all at in
- 25:01Speaker 1: the Lazy River, we're all great thinking happens. Um I
- 25:05Speaker 1: really can't stress unless there's so much I love Lazier.
- 25:08Speaker 1: I know you guys had such a terrible experience, and
- 25:10Speaker 1: I had such a great experience in that lazy River.
- 25:13Speaker 1: It was like my dream. I think it says a
- 25:15Speaker 1: lot about our personality. I think our anxiety, maybe some
- 25:19Speaker 1: mental health stuff, overall control issues. It's fine, it's fine.
- 25:22Speaker 1: I simply cannot get enough of a lazy river anyway. So,
- 25:26Speaker 1: while at podcast movement, I ran into a friend, a
- 25:31Speaker 1: thief Nassouli, who's a journalist now works at Spotify. Gimlet
- 25:36Speaker 1: Wall street Journal producing shows, and he was there at
- 25:43Speaker 1: this conference with this sort of Google PRX like diversity program.
- 25:50Speaker 1: And at the time of my friend of Fief lived
- 25:53Speaker 1: in Lebanon, So to me, I was like, whoa, you
- 25:57Speaker 1: live in Lebanon and are in this program him and
- 26:00Speaker 1: are like creating a podcast and like Google, you know
- 26:03Speaker 1: pr X, this program is paying for it. Like that's amazing,
- 26:07Speaker 1: like an incredible I was like, that is the coolest
- 26:11Speaker 1: thing I've ever heard, the fact that they like fly
- 26:13Speaker 1: you out from Lebanon, Like that's incredible. And he was
- 26:18Speaker 1: working on a show called Her Stage in Arabic I
- 26:23Speaker 1: believe it's Mastrahia, which I'm sorry if I'm pronouncing that wrong,
- 26:27Speaker 1: but Her Stage is basically a show about like the
- 26:32Speaker 1: sort of fem sort of you know, like l g
- 26:36Speaker 1: B t Q I A revolutions like going on in
- 26:40Speaker 1: levitt On, like kind of the underground scene of what
- 26:45Speaker 1: it is to be a drag queener performer or just
- 26:48Speaker 1: living in like a queer space. And I was like,
- 26:51Speaker 1: that's a really cool podcast, and that's incredible that this
- 26:55Speaker 1: program is paying for you to create that show because
- 27:00Speaker 1: these stories are important, Like I would have never even
- 27:02Speaker 1: known that like that was even a conceptually something that
- 27:06Speaker 1: was happening until he said it to my face and
- 27:09Speaker 1: I was like, okay, well wow, like that's incredible, And
- 27:13Speaker 1: so that kind of got me thinking that and uh,
- 27:16Speaker 1: if you guys don't remember, Spotify is how to sort
- 27:19Speaker 1: of initiative for women to get into podcasting, So that
- 27:23Speaker 1: was kinda had already happened. So that was in the
- 27:26Speaker 1: back of my mind, and then hearing his story kind
- 27:30Speaker 1: of got me thinking. And so at really literally in
- 27:33Speaker 1: my mind, I was thinking, but we're I heeart, why
- 27:36Speaker 1: don't we have something like that, Like we're literally I Heart,
- 27:40Speaker 1: We're like constantly neck and neck with NPR is like
- 27:43Speaker 1: the top podcast network. Surreal that we would not have
- 27:48Speaker 1: something like that. So I cornered our CEO at our
- 27:52Speaker 1: I Heart party at Orlando at the Podcast Movement, and
- 27:56Speaker 1: I told him I pitched him this idea. I was like,
- 27:58Speaker 1: I think it's pretty wild we do not have a
- 28:01Speaker 1: sort of diversity initiative here, Like we are a massive company.
- 28:06Speaker 1: We can afford to give back, you know, And he
- 28:10Speaker 1: was like, yeah, yeah, we couldn't. You know his conn
- 28:15Speaker 1: a way, you know. I was like okay, And so
- 28:19Speaker 1: after that, I was like, brb Connell, we'll talk soon,
- 28:22Speaker 1: you know. I went away for about a few months
- 28:26Speaker 1: and uh started working on like a pitch um. I
- 28:31Speaker 1: interviewed a bunch of people, including my friend of Fief
- 28:34Speaker 1: who had been in these diversity programs. I talked to
- 28:37Speaker 1: a few people from the Spotify program. I talked to
- 28:39Speaker 1: a few people from the PRX, and I was just
- 28:43Speaker 1: like asking people like, what was your experience, what did
- 28:47Speaker 1: you like, what didn't you like? What could have made
- 28:51Speaker 1: it better? You know, like just like getting a feel
- 28:54Speaker 1: of what people liked about these podcast diversity programs, because
- 28:57Speaker 1: I really would had never done anything like this before,
- 29:00Speaker 1: So I was just asking anything that came to mind
- 29:05Speaker 1: to then go away and create a sort of a program.
- 29:10Speaker 1: Like I was just literally being like, okay, so you
- 29:15Speaker 1: liked that they gave you money. You know. Really, I
- 29:18Speaker 1: was such a simple just trying to figure it out
- 29:23Speaker 1: level that I went away and with the help of
- 29:26Speaker 1: Jack O'Brien, my manager on the comedy side, just like
- 29:30Speaker 1: kind of using him as like a sounding board, being
- 29:34Speaker 1: like this is what I'm thinking, uh, and then he
- 29:36Speaker 1: kind of helped me word it in a way that
- 29:39Speaker 1: sounded like professional because I am a real like in
- 29:42Speaker 1: my thinking, I'm a very simple person. I guess that
- 29:45Speaker 1: makes me thinking strange. But like I I like to
- 29:49Speaker 1: keep it to the basics. I don't like to get
- 29:51Speaker 1: too heady and complicated and like deep. I mean not
- 29:54Speaker 1: like deep. I can get deep, but I mean like
- 29:57Speaker 1: I don't like to like use big language to sound smart,
- 30:01Speaker 1: you know, like I always think that's like so condescending
- 30:03Speaker 1: in a way, it's too much. I'm like, just be
- 30:05Speaker 1: real with me, talk clearly. Let's do this so I
- 30:08Speaker 1: don't sit there thinking, like, wait, what's like talking about
- 30:13Speaker 1: very literal give me the basis on exactly. That's how
- 30:16Speaker 1: I've always been. I don't believe in like the sounding
- 30:20Speaker 1: smart to sound smart. Like I'm like, we don't need this.
- 30:23Speaker 1: Climate change is destroying us. We don't have time, you know,
- 30:25Speaker 1: like we gotta get moving to explain to me exactly
- 30:29Speaker 1: what you want, you know, and what you're saying, like
- 30:32Speaker 1: keep it clear. So he kind of helped me, like
- 30:36Speaker 1: make it sound professional, make it sound good. Whatever. And
- 30:38Speaker 1: uh so I took this pitch, and you know, it
- 30:41Speaker 1: took a while because this was the end of sort
- 30:44Speaker 1: of like August. When I pitched it, to Connell, and
- 30:47Speaker 1: then I went away and then came around and I
- 30:52Speaker 1: realized I kind of it wasn't possible to do this
- 30:55Speaker 1: thing where we like flew people out for like six
- 30:57Speaker 1: months and like worked with them. It was all of
- 30:59Speaker 1: a sudden, like, oh, there's a global pandemic, and we
- 31:04Speaker 1: I basically like put it on the back burner and
- 31:07Speaker 1: was like, well, let's get through this first, and then
- 31:10Speaker 1: I'll think about this diversity program because as of now
- 31:13Speaker 1: things are kind of in a bad place in America
- 31:17Speaker 1: or in the world really so. And then you know,
- 31:20Speaker 1: it's an unfortunate thing that George Floyd was murdered, you know,
- 31:26Speaker 1: um and such a really horrible, horrible way. And you know,
- 31:31Speaker 1: this country finally it took a black man again being
- 31:39Speaker 1: murdered but on camera, which is not even the first
- 31:44Speaker 1: time that's happened to have a wrecking thing. I mean, honestly,
- 31:48Speaker 1: it also took like everyone just finally being fed up
- 31:50Speaker 1: in this country's inability to even handle a global pandemic,
- 31:54Speaker 1: as if it's not happened before, to force everyone to
- 32:00Speaker 1: look at themselves and you know what they were putting forth,
- 32:04Speaker 1: And that's what kind of lead to me being able
- 32:09Speaker 1: to pitch next up in a more revised, pandemic friendly way,
- 32:14Speaker 1: which is like zoom, you know, to the company. So
- 32:18Speaker 1: I was like, okay, you know, you guys want to
- 32:23Speaker 1: do something, We'll hear something. Here's something that we can
- 32:26Speaker 1: put forth that will help bring further perspectives into this world.
- 32:31Speaker 1: And this is my heart. So you want to do something,
- 32:35Speaker 1: put your money, worry about this, you know. Like I
- 32:36Speaker 1: was like, let's make it happen. And luckily, you know,
- 32:39Speaker 1: we're run by Connal, who is very forthcoming and very
- 32:43Speaker 1: open and very into it. You know, he's down, and
- 32:45Speaker 1: he was like, let's do it. Go do it. Basically
- 32:49Speaker 1: I got the thumbs up, but like have fun, go
- 32:52Speaker 1: do it and good luck and good night now and
- 32:55Speaker 1: shook him. But you know, he was like, go do it,
- 32:58Speaker 1: and so I did. It's like, okay, you know, obviously
- 33:02Speaker 1: before that, I had created an entire game plan, I
- 33:04Speaker 1: had created a budget, I had created all this stuff
- 33:06Speaker 1: that obviously it wasn't just like go do what. It
- 33:08Speaker 1: was more like, here's everything to present to you, here's
- 33:11Speaker 1: what I would like to do, here's how much money
- 33:13Speaker 1: I need. And then they were like, perfect, let's do it.
- 33:16Speaker 1: So yeah. We the first inaugural class of Next Up
- 33:22Speaker 1: started auguste and we finished the program basically February. We
- 33:31Speaker 1: had eight participants in the program and all eight had
- 33:36Speaker 1: their shows picked up by iHeart UH with the help
- 33:40Speaker 1: of Toyota, who came in and sponsored the entire Next
- 33:43Speaker 1: Up initiative, so we were able to pick up all
- 33:46Speaker 1: their shows and to give an idea. So the initiative
- 33:51Speaker 1: is we bring in. Originally it was supposed to be
- 33:55Speaker 1: only six people, but I just there were certain cuts
- 33:59Speaker 1: I just could not make, Like I honestly, I became
- 34:02Speaker 1: so emotionally involved I couldn't. It was like cutting off
- 34:06Speaker 1: a limb to cut off certain people from this program,
- 34:09Speaker 1: you know. And so end up with eight people in
- 34:12Speaker 1: the program, and we paid for all their equipment, We
- 34:16Speaker 1: paid for all their software, and then they went through
- 34:21Speaker 1: an intensive two week orientation where they basically got like
- 34:25Speaker 1: a crash course in all things podcasting, which thanks to
- 34:28Speaker 1: everyone at my Heart who UH contributed to that, this
- 34:32Speaker 1: is all happened over zoom. After the two weeks, they
- 34:36Speaker 1: basically started working on their podcasts, which it was a
- 34:40Speaker 1: six month program. Um. They also got a stipend for
- 34:43Speaker 1: their time, so they were paid during this program. Um.
- 34:48Speaker 1: And so after six months they had three episodes of
- 34:51Speaker 1: their podcast completed and a one page document or pitch
- 34:57Speaker 1: deck whichever they prefer created. So with the help of
- 35:00Speaker 1: us me Joel Monique, Yes and Yeah, Median and Yeah,
- 35:05Speaker 1: so we helped them put all this together. Uh And
- 35:08Speaker 1: they also had mentors throughout this process, other I Heart employees,
- 35:12Speaker 1: and then they were able to pitch their show to
- 35:15Speaker 1: I Heart, to the development team. Shoutout Bethan uh too
- 35:19Speaker 1: have their shows picked up and thanks to Toyota, all
- 35:22Speaker 1: their shows were picked up and they're now currently I
- 35:24Speaker 1: believe half have dropped and the other half are basically
- 35:29Speaker 1: coming out. So all year they've been the shows have
- 35:31Speaker 1: been dropping, which has been incredible. Like we've had so
- 35:34Speaker 1: many different podcasts come out of it. You know, we
- 35:37Speaker 1: had Hanai Twitchell, who has a show about Native American
- 35:41Speaker 1: language revitalization. We have doctor Uh Jonathan Higgins whose show
- 35:47Speaker 1: is called Black Fat Fem which is all about the
- 35:50Speaker 1: intersection of being a black person with you know, feminine
- 35:55Speaker 1: characteristics and being a fat person in America, which you know,
- 36:00Speaker 1: a lot of people are not interested in these sorts
- 36:03Speaker 1: of stories, but guess what. These people exist and we
- 36:05Speaker 1: need to hear about their experiences. Maria Diaz is putting
- 36:09Speaker 1: out a show be out soon called When You're Invisible,
- 36:12Speaker 1: which is all about the people who work behind the
- 36:14Speaker 1: scenes too, you know, basically the backbones of this country.
- 36:17Speaker 1: And she actually interviewed the people who cleaned up New
- 36:20Speaker 1: York after nine eleven, literally the people who had to
- 36:23Speaker 1: risk their lives literally, like you know, immigrants who went
- 36:26Speaker 1: into the streets and had to clean up the debris
- 36:30Speaker 1: after our country went through such a tragic experience. You know,
- 36:34Speaker 1: it's like it's not us doing it. We pay the
- 36:37Speaker 1: people that we don't pay attention to to do all
- 36:39Speaker 1: the sort of behind the scenes, uh anything. Americans are like, oh,
- 36:46Speaker 1: I don't want to do that, you know, like just
- 36:47Speaker 1: like really horrible. We're like just monsters and we just
- 36:51Speaker 1: pay people to do that. Well, those people, I have
- 36:54Speaker 1: true experiences and they have their own stories to tell.
- 36:57Speaker 1: So you know, Maria went to talk to them, you know,
- 37:00Speaker 1: as she went to talk to the house cleaners, the cooks,
- 37:03Speaker 1: the people who get look down on in our society
- 37:07Speaker 1: even though they are the people that keep us moving
- 37:11Speaker 1: every single day. And so yeah, we had a lot
- 37:13Speaker 1: of great shows like that come out of this program,
- 37:16Speaker 1: and it was like all I could have ever wanted
- 37:19Speaker 1: was such a dream working with all these incredible creators
- 37:22Speaker 1: who just didn't have an opportunity to get their foot
- 37:25Speaker 1: in the door in podcasting, because really podcasting is a
- 37:28Speaker 1: very you know, it might sound easy to get into
- 37:31Speaker 1: your like it's just a mike you talking to it.
- 37:33Speaker 1: It's not. You know, equipment cost money, software cost money,
- 37:36Speaker 1: training cost money. Like we're using stuff like pro tools
- 37:40Speaker 1: and audition to edit. It's not easy to just come
- 37:42Speaker 1: into these programs and figure it out. It takes time,
- 37:46Speaker 1: it takes energy. A lot of people don't have that,
- 37:49Speaker 1: and so they can't tell their stories because it's not
- 37:52Speaker 1: like a very open industry to anyone. So, oh yeah,
- 38:01Speaker 1: that's kind of what next up is. And we're doing
- 38:06Speaker 1: the next round of the program starting in January, and
- 38:13Speaker 1: if you keep your eye out, there is an application
- 38:16Speaker 1: that will be out there which I will give the
- 38:19Speaker 1: link to Annie and Samantha to put in the description.
- 38:23Speaker 1: So so is that all they need to do if
- 38:25Speaker 1: they are interested in being a part of this program
- 38:27Speaker 1: to find that link fill out application. Simple as that
- 38:31Speaker 1: it's and it's also like not a give me a
- 38:34Speaker 1: ten page essay on why you matter. No. I also
- 38:38Speaker 1: one of the big things about this whole process is like,
- 38:41Speaker 1: I'm not going to make this a jump through hoops application.
- 38:44Speaker 1: This application is going to be a simple tell me
- 38:47Speaker 1: about yourself, Like I hate the things that really make
- 38:50Speaker 1: it be like you really have to want this, And
- 38:53Speaker 1: it's like you do have to want it, But I'm
- 38:55Speaker 1: not going to be the person who demands so much
- 39:00Speaker 1: to make you prove to me you're worth my time. No,
- 39:02Speaker 1: this is I don't believe in that kind of stuff.
- 39:04Speaker 1: I believe in a very egalitarian like I don't care
- 39:07Speaker 1: what your background is. I don't care what you've experienced,
- 39:09Speaker 1: Like I don't care if you have a resume, I
- 39:13Speaker 1: don't care if you've ever even looked at an audio
- 39:15Speaker 1: file before. I just want to know that you're passionate
- 39:18Speaker 1: about something and interested in being involved in I don't
- 39:20Speaker 1: need an essay for that. I think a lot of
- 39:24Speaker 1: like again, like the Americans sort of like system is
- 39:28Speaker 1: like fight to the death, and it's like that to
- 39:31Speaker 1: me is uninteresting. When I see an application that's like
- 39:34Speaker 1: thirty pages long, I'm like, Okay, hey, all right, that's
- 39:39Speaker 1: that's a bit much. You don't need that much for
- 39:42Speaker 1: me to know anything about me. Like I can tell
- 39:44Speaker 1: you in a type paragraph my adversity, what I've gone through,
- 39:48Speaker 1: like how I deal with issues, and what I want
- 39:51Speaker 1: to do in my life a solid paragraph, I could
- 39:55Speaker 1: tell you that, And you don't need me to, like,
- 39:57Speaker 1: you know, pontificate on my feelings and everything i've you know,
- 40:02Speaker 1: add a lot, like it's too much. We need to
- 40:05Speaker 1: be able to give people opportunities without making them jump
- 40:09Speaker 1: through a hundred hoops to do so, you know. And
- 40:12Speaker 1: that's how I've always been up in Like I'm not
- 40:14Speaker 1: I've never been interested in like the hoop la. I
- 40:17Speaker 1: just want to I just want to give people opportunities.
- 40:21Speaker 1: That's it. Make it a simple process, because that's what
- 40:25Speaker 1: I think. That's what I do. Only think gets people through.
- 40:29Speaker 1: I think what holds people back, what gate keeps people.
- 40:32Speaker 1: It's like when you're like, m M, you couldn't write
- 40:35Speaker 1: forty pages on yourself, and it's like what the whole
- 40:39Speaker 1: process of college is now where they're like write an
- 40:41Speaker 1: essay and you're like, I, you know, sure, but like
- 40:47Speaker 1: I got into college and I think my essay was like, dude,
- 40:49Speaker 1: being a brown person in those country, we after eleven
- 40:52Speaker 1: and not chill and I got in. It's like it
- 40:55Speaker 1: should be as simple as like, I don't like how
- 40:58Speaker 1: we treat people in this country, right, love that? Yeah. No,
- 41:04Speaker 1: there is this morbid fascination with getting the most tragic
- 41:07Speaker 1: stories as possible that people really want to have and
- 41:11Speaker 1: thrive on other people's tragedy to that level that the
- 41:14Speaker 1: more tragic is the more likely that you're going to
- 41:16Speaker 1: be heard. And it becomes problematic in so many ways
- 41:19Speaker 1: obviously because that's the whole level of white saviorism, Like
- 41:22Speaker 1: all this level of like, uh, feeling like you have
- 41:25Speaker 1: to be at this door to get hurt or seen
- 41:28Speaker 1: or to be dead before you recognize uh anything, or
- 41:32Speaker 1: even talking about the problems that you face. That's part
- 41:34Speaker 1: of that problem. And also feel very seen because when
- 41:37Speaker 1: it comes to writing in or trying to make a point,
- 41:40Speaker 1: I am that bad storyteller that just says the one
- 41:43Speaker 1: line that's important and forgets the detail. But I'm like,
- 41:46Speaker 1: and that's my story, so thank you and for seeing
- 41:50Speaker 1: me in my bad storytelling. Ye, I mean, yeah, there's
- 41:56Speaker 1: like that sort of like I don't need anyone to
- 41:58Speaker 1: be college educated, Like, I just need you to be
- 42:01Speaker 1: passionate about wanting to tell your story, and that's all
- 42:04Speaker 1: I need. It's all need. I kind of think you've
- 42:19Speaker 1: already answered this question, but just to kind of relay,
- 42:22Speaker 1: why do you think initiatives like the one that you've
- 42:25Speaker 1: created with Next Up are so important, especially for our industry,
- 42:29Speaker 1: because I think opportunity for people who are gate kept
- 42:35Speaker 1: is very key. Like to me, I'm like, why are
- 42:39Speaker 1: we making it so hard for people to podcast? Like
- 42:45Speaker 1: I don't think it's necessary. I think it's almost like
- 42:50Speaker 1: embarrassing how self important we've made podcasting, Like it shouldn't
- 42:56Speaker 1: be so hard to tell your story like that. That's
- 43:01Speaker 1: why I think it's important. I don't believe that podcasting
- 43:08Speaker 1: is this grand sort of wow, like what like certain
- 43:14Speaker 1: podcasts that take themselves so seriously and truly believe they're
- 43:20Speaker 1: doing like the Lord's work. I'm like, are you what
- 43:24Speaker 1: is going on here? You're talking into a microphone. Yes,
- 43:28Speaker 1: it's well researched. Anyone can pay for a well researched podcast,
- 43:33Speaker 1: like you just have money. It just relax a little.
- 43:38Speaker 1: I don't know, I just think that's sort of scene
- 43:40Speaker 1: within podcasting is too much. And so that's and of
- 43:45Speaker 1: course that's a personal opinion, and that's just like why
- 43:48Speaker 1: I think we just need more voices, more people. I
- 43:52Speaker 1: don't think there should be any gate keeping whatsoever in podcasting.
- 43:56Speaker 1: And I understand when you use programs like pro Tools,
- 44:01Speaker 1: like it's unfortunate that it's such a tough program to
- 44:05Speaker 1: get into, to break into. And I think I taught
- 44:10Speaker 1: myself a lot of how to use pro tools. I'm
- 44:12Speaker 1: lucky that I had college courses that taught me how
- 44:15Speaker 1: to use audio editing programs. Not a lot of people
- 44:19Speaker 1: get that opportunity. I'm like, very lucky, and that I
- 44:22Speaker 1: got that opportunity that my college even offered those courses.
- 44:26Speaker 1: So then like, why would I not take that opportunity
- 44:29Speaker 1: to then make it easier for other people to get in,
- 44:32Speaker 1: you know, Like I don't. I don't like the idea
- 44:34Speaker 1: of taking my privilege and gate keeping with it. You know.
- 44:38Speaker 1: It's like, no, take your privilege and open a door
- 44:41Speaker 1: for someone else. And again, it's it's me opening a
- 44:44Speaker 1: door for eight people. That's a very small step in
- 44:48Speaker 1: the grand scheme of things, but that's all it takes.
- 44:50Speaker 1: It's like I said earlier, it's just like one small step,
- 44:53Speaker 1: one small hand over something, you know, like I give
- 44:57Speaker 1: one dollar to you, Okay, you know. It's like it's
- 45:02Speaker 1: just you have to do the small things that you
- 45:04Speaker 1: can do in order to move, you know, things very slightly,
- 45:11Speaker 1: which is all we can do because again, like I said,
- 45:13Speaker 1: as Americans, you can't get one big push. Everyone's like
- 45:16Speaker 1: what you know, like we can't even get a woman president,
- 45:20Speaker 1: Like we're still not even there yet, you know. But
- 45:25Speaker 1: does the little things matter? And I think people don't
- 45:29Speaker 1: really understand that. They go, like, but it's too small,
- 45:31Speaker 1: what difference is going to make? But it's like if
- 45:33Speaker 1: everyone does something small, it does make a difference. So
- 45:37Speaker 1: that's how I feel. I love it. Before we wrap up,
- 45:41Speaker 1: do you have any advice you'd like to give to
- 45:44Speaker 1: people who are like starting in podcasts, who have a
- 45:48Speaker 1: podcast and want to do more with it. Yeah, if
- 45:51Speaker 1: you have a podcast, just keep working on. I think
- 45:54Speaker 1: people get very discouraged when their show doesn't pop off.
- 45:57Speaker 1: It's very hard to pop off a show. Um, because
- 46:01Speaker 1: podcasting is such an impacted space. I don't think that
- 46:05Speaker 1: should stop you because like so like I how I
- 46:09Speaker 1: like think about my podcast Ethnically Ambigios. It's not a
- 46:12Speaker 1: huge podcast, but if it's just like one person feels
- 46:16Speaker 1: less alone because of my show, then I feel like
- 46:18Speaker 1: I'm like, Okay, that's enough for me, you know. I
- 46:21Speaker 1: think small steps should be looked at in like a
- 46:25Speaker 1: bigger light, because it's hard in this world to make
- 46:31Speaker 1: something that everyone appreciates. But I think if you make
- 46:35Speaker 1: something you appreciate and you think is good, then I
- 46:38Speaker 1: think you should keep going at it. I also don't
- 46:42Speaker 1: believe podcasting making a great podcast should be as hard
- 46:45Speaker 1: as people try and make it seem. Just if you
- 46:49Speaker 1: are doing something about like a topic, just like read
- 46:51Speaker 1: you know, read about it, do your research and you
- 46:54Speaker 1: can talk honestly. And there's luckily, there are so many
- 46:59Speaker 1: really good cheap USB mics now, Like you can get
- 47:02Speaker 1: a cheap us B mic and record into Garage Band,
- 47:05Speaker 1: which is a program that's already on your computer, or
- 47:08Speaker 1: you can record into Audacity. Like there's like these different
- 47:12Speaker 1: programs that you can get for free that you can
- 47:15Speaker 1: record into. And you can get a cheap USB mic
- 47:18Speaker 1: for like to thirty to forty bucks. It's not gonna
- 47:22Speaker 1: be the best best mike, but it's something to start
- 47:24Speaker 1: with and you can go from there. And you can
- 47:27Speaker 1: also work with different platforms like libs in anchor FM,
- 47:33Speaker 1: Like there's all these like platforms that allow you to
- 47:35Speaker 1: pay by the amount of audio like storage you want
- 47:40Speaker 1: to upload if you will, so it's like you know,
- 47:43Speaker 1: m B too, like whatever, hundred gigs, or you can
- 47:45Speaker 1: pay by a certain plan to host your podcast, and
- 47:50Speaker 1: a lot of these programs you can apply for their
- 47:52Speaker 1: like ad Whiz sort of where they basically help you
- 47:56Speaker 1: sell ads on your show. It's not gonna be a
- 47:58Speaker 1: ton of money, but it's like these little small steps
- 48:00Speaker 1: that will help you grow your show. So there's a
- 48:03Speaker 1: lot of different things you can do as an independent
- 48:05Speaker 1: podcast or to work on your show. And also there's
- 48:09Speaker 1: different ways to promote your show, which is like what
- 48:12Speaker 1: I used to do back in the day. I would
- 48:14Speaker 1: go to like every news like l A Times, whatever,
- 48:19Speaker 1: like all these different sites and just like look at
- 48:21Speaker 1: their editorial boards and see who writes about what you're
- 48:26Speaker 1: talking about on your show, get their email, make a
- 48:29Speaker 1: little like a press release, which is pretty simply literally
- 48:33Speaker 1: google what press releases look like and mimic them and
- 48:35Speaker 1: then send press releases for your show, Like there's these
- 48:39Speaker 1: little steps you can take that like, look, at first,
- 48:41Speaker 1: people are gonna be like what and ignoring your email,
- 48:43Speaker 1: But if you consistently do it every month, someone will
- 48:46Speaker 1: respond like, oh okay. You know, like it's these little
- 48:49Speaker 1: things that you just have to do if you're doing
- 48:51Speaker 1: something independently, that are actually very possible, and people just
- 48:55Speaker 1: like don't tell you how to do it, and I
- 48:59Speaker 1: just had to figure it myself, you know, And I
- 49:01Speaker 1: just would like Google or you know, if there's something
- 49:03Speaker 1: you want to do on like an editing app but
- 49:06Speaker 1: you don't know how dude. YouTube everyone is telling you
- 49:09Speaker 1: how to do everything on YouTube. I how to do
- 49:12Speaker 1: everything on YouTube. If I have to do something on
- 49:14Speaker 1: photoshop and I'm like, wait, what how do I do that?
- 49:17Speaker 1: I just google it, guess what some person has been
- 49:20Speaker 1: like in depth explaining it for years. And that's like
- 49:25Speaker 1: the incredible thing. You can watch anything on YouTube and
- 49:28Speaker 1: learn how to do everything. And yeah, I just you know,
- 49:33Speaker 1: those are my little small tips to success in podcasting.
- 49:40Speaker 1: Excellent tips. I feel like Samantha and I are taking
- 49:42Speaker 1: notes for us well. And I thank you, thank you,
- 49:49Speaker 1: thank you so much for being here. It was a delight. Um.
- 49:52Speaker 1: We would love to have you back again. Can you
- 49:54Speaker 1: tell the good listeners where they can find you? Yes.
- 49:57Speaker 1: You can follow me on Twitter at Anna host n
- 50:02Speaker 1: A A N N A h O S S n
- 50:04Speaker 1: I e H. You could tweet at me if you
- 50:06Speaker 1: have any questions about podcasting. I'll respond if I see
- 50:08Speaker 1: it all respond. As long as you're not being mean
- 50:10Speaker 1: to me, I usually will respond to you. You can
- 50:13Speaker 1: follow me on Instagram at Selling Hosts which is s
- 50:17Speaker 1: E L L I N G H O S S
- 50:19Speaker 1: N I e H. Which again, if you d m me,
- 50:23Speaker 1: I will see it and if you're not being mean
- 50:24Speaker 1: to me almost likely respond to you. If you have
- 50:26Speaker 1: a question or want to talk about something, or if
- 50:28Speaker 1: you're like, how do I get into next up? I'll
- 50:30Speaker 1: tell you I'm very much open to helping people get
- 50:34Speaker 1: into podcasting or you know, anything. As long as you're
- 50:38Speaker 1: not being mean to me. I'm a very sensitive soul,
- 50:41Speaker 1: then I will respond to you. And you can check
- 50:44Speaker 1: out my podcast Ethnically Ambiguous that I host with Shrine
- 50:47Speaker 1: Lani Unez. We're on I Heart Just. You can search
- 50:50Speaker 1: ethnically a Videos podcast and we'll pop up. We're on
- 50:52Speaker 1: all the platforms. Uh and then yeah, I mean if
- 50:55Speaker 1: you follow me on social media, you'll see like all
- 50:58Speaker 1: the other shows I promoted all times, and you'll know
- 51:01Speaker 1: that I work on them. Yes, yes, it's quite quite
- 51:05Speaker 1: a for you. It's very impressive. How you sleeping, but okay,
- 51:09Speaker 1: I'm not you guys are not sleeping. I don't know. Okay, well,
- 51:15Speaker 1: and we will post the link to the next step
- 51:19Speaker 1: initiative for any listeners who are interested. We very much
- 51:21Speaker 1: encourage you to apply. And yeah, it's it's so much
- 51:25Speaker 1: amazing stuff you're doing in so thank you again, Thank you,
- 51:30Speaker 1: Thank you guys. Yes, and if you would like to
- 51:32Speaker 1: contact us listeners, you can or email stuff you Ner
- 51:34Speaker 1: mom Stuff at I hurt meia dot com. You can
- 51:36Speaker 1: find us on Twitter at mom Stuff podcast, our Instagram
- 51:38Speaker 1: and Stuff I Never Told You. Thanks as always started
- 51:40Speaker 1: super producer Christina, Thank you Christina, and thanks to you
- 51:42Speaker 1: for listening Stuff in our Told's Protection by Heart Radio.
- 51:45Speaker 1: For more podcast from my Heart Radio, you can check
- 51:46Speaker 1: out the heart Radio app Apple podcast wherever you listen
- 51:48Speaker 1: to your favorite shows.