Latest / Best of Business / Ryan Bridge: We need better protection of our privacy
Transcript
- 0:09Speaker 1: You're listening to a podcast from Newstalk sed be follow
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- 0:16Speaker 2: Here's a question for your Monday morning. If somebody came
- 0:19Speaker 2: up to you on the street and said, can I
- 0:21Speaker 2: have your date of birth, your next of can your
- 0:24Speaker 2: phone number, your personal address? I want all of your interests,
- 0:28Speaker 2: your sports, your hobbies, what color your rundies are? What
- 0:31Speaker 2: would you say? You would tell that person to promptly
- 0:34Speaker 2: bugger off, wouldn't you. And yet, for some random reason,
- 0:38Speaker 2: when a random business asks you this stuff while you're
- 0:42Speaker 2: buying a shampoo or a computer mouse on the internet,
- 0:45Speaker 2: we happily give it away, We hand it over, we
- 0:48Speaker 2: pay for our loot using probably a credit card with
- 0:51Speaker 2: a password, and then we think nothing more of it
- 0:53Speaker 2: and go about our day. And the reason we do
- 0:56Speaker 2: this is because we're asked to do it, and we
- 0:59Speaker 2: often don't have much choice, you know, when you don't
- 1:01Speaker 2: answer those questions with the asterisks on them, and you
- 1:03Speaker 2: can't go to step two even if you're paying for
- 1:06Speaker 2: this thing. So the Privacy Commissioner has a new report out,
- 1:09Speaker 2: and it's basically a middle finger from us to big
- 1:12Speaker 2: tech on data two thirds two thirds of us say
- 1:16Speaker 2: projecting our personal information is now a major concern in
- 1:21Speaker 2: our lives is a major concern, presumably up there with
- 1:24Speaker 2: death and a mortgage. Eighty percent say they want more
- 1:28Speaker 2: control over it, and I agree with them. Honestly, Why
- 1:31Speaker 2: does my hairdresser need to know my date of birth
- 1:33Speaker 2: when I'm booking an appointment? Does it tell them how
- 1:37Speaker 2: thin my hair might be at a certain age? Do
- 1:40Speaker 2: they need my address to ship the hair back to
- 1:42Speaker 2: me after they've cut it and swept it off the floor.
- 1:45Speaker 2: Do they need my surname because it might denote the
- 1:48Speaker 2: frailty in my follicles passed down through generations. No, it's
- 1:53Speaker 2: because they can ask for it, so they do. Presumably
- 1:56Speaker 2: they're making money off it somehow, I don't know. Honestly,
- 1:59Speaker 2: my online supermarket and electricity provider know more intimate details
- 2:04Speaker 2: about me than some of my exes regularly reveal more
- 2:09Speaker 2: personal details to countdown then we would on a first date.
- 2:14Speaker 2: Companies here can basically ask you anything you often have
- 2:17Speaker 2: to answer. They must take reasonable steps to keep this
- 2:21Speaker 2: a secret. But how long until the hack has come
- 2:23Speaker 2: and then it's all out there and it's all out
- 2:25Speaker 2: the window, and it's all on the internet, right, everyone
- 2:27Speaker 2: knows that happens. The EU has quite strict rules. Businesses
- 2:32Speaker 2: must give you the option of rejecting cookies. You notice
- 2:34Speaker 2: when you go on a website in the EU, you
- 2:37Speaker 2: can decline the cookies informed consent over there only asking
- 2:42Speaker 2: for the stuff related to what you're buying or doing,
- 2:44Speaker 2: and you have the right to go in and delete
- 2:48Speaker 2: or change the information that companies hold on you. I
- 2:52Speaker 2: know we can't do that, can we? You could avoid
- 2:56Speaker 2: the internet altogether, of course. I can hear what you're saying,
- 2:59Speaker 2: but that train has sort of left the station. So
- 3:01Speaker 2: can I suggest, Kishi? Can I ask a question to
- 3:05Speaker 2: businesses this morning? Can you please stop asking us so
- 3:10Speaker 2: many damned, irrelevant and annoying questions?
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