Latest / Podcasts By Donna Jodhan / Remarkable World Commentary Episode #117: Interview with Joel Snyder, President, Audio Description Associates, LLC
Transcript
- 0:12Podcast Commentator: [upbeat digital music] Greetings. Donna J. Jodhan, LLB,
- 0:16Podcast Commentator: ACSP, and MBA invites you to listen to her bi-weekly podcast,
- 0:22Podcast Commentator: Remarkable World Commentary. Here, Donna shares some of her innermost thoughts,
- 0:27Podcast Commentator: insights, perspectives, and more with her listeners.
- 0:31Podcast Commentator: Donna focuses on topics that directly affect the future of kids,
- 0:35Podcast Commentator: especially kids with disabilities. Donna is a blind advocate,
- 0:40Podcast Commentator: author, sight loss coach, dinner mystery producer, writer,
- 0:45Podcast Commentator: entrepreneur, law graduate, and podcast commentator.
- 0:50Podcast Commentator: She has decades of lived experiences, knowledge, skills,
- 0:54Podcast Commentator: and expertise in access, technology, and information.
- 0:58Podcast Commentator: As someone who has been internationally recognized for her work and roles,
- 1:02Podcast Commentator: she just wants to make things better than possible.
- 1:07Donna J. Jodhan, LLB, ACSP, MBA: Hello, and welcome to another episode of the Remarkable
- 1:13Donna J. Jodhan, LLB, ACSP, MBA: World Commentary.
- 1:15Donna J. Jodhan, LLB, ACSP, MBA: I'm Donna J. Jodhan,
- 1:17Donna J. Jodhan, LLB, ACSP, MBA: a lifelong disability advocate and one who sees the world mainly through
- 1:23Donna J. Jodhan, LLB, ACSP, MBA: sound, touch, and stubborn optimism.
- 1:28Donna J. Jodhan, LLB, ACSP, MBA: I am a law graduate, an accessibility consultant, author,
- 1:33Donna J. Jodhan, LLB, ACSP, MBA: lifelong barrier buster who also happens to be blind.
- 1:39Donna J. Jodhan, LLB, ACSP, MBA: You may know me from a few headline moments, as in November of 2010,
- 1:45Donna J. Jodhan, LLB, ACSP, MBA: I won the landmark Charter case that forced the Canadian government to make its
- 1:51Donna J. Jodhan, LLB, ACSP, MBA: websites accessible to every Canadian, not just to sighted ones.
- 1:57Donna J. Jodhan, LLB, ACSP, MBA: And in July of 2019,
- 2:00Donna J. Jodhan, LLB, ACSP, MBA: I co-led the Accessible Canada Act with more than two dozen
- 2:05Donna J. Jodhan, LLB, ACSP, MBA: disability groups to turn equal access into federal law.
- 2:11Donna J. Jodhan, LLB, ACSP, MBA: And most recently, on June the 3rd, 2022,
- 2:17Donna J. Jodhan, LLB, ACSP, MBA: I was tremendously humbled by Her Late Majesty's Platinum Jubilee Award
- 2:23Donna J. Jodhan, LLB, ACSP, MBA: for tireless commitment to removing barriers.
- 2:27Donna J. Jodhan, LLB, ACSP, MBA: When I'm not in a courtroom or in a committee room or in a pottery studio,
- 2:34Donna J. Jodhan, LLB, ACSP, MBA: you'll find me coaching kids with vision loss,
- 2:38Donna J. Jodhan, LLB, ACSP, MBA: producing audio mysteries,
- 2:41Donna J. Jodhan, LLB, ACSP, MBA: or helping tech companies to make their gadgets talk back in
- 2:46Donna J. Jodhan, LLB, ACSP, MBA: plain language.
- 2:49Donna J. Jodhan, LLB, ACSP, MBA: Everything I do circles one goal,
- 2:52Donna J. Jodhan, LLB, ACSP, MBA: and that is to turn accessibility from an afterthought into
- 2:58Donna J. Jodhan, LLB, ACSP, MBA: everyday practice.
- 3:00Donna J. Jodhan, LLB, ACSP, MBA: I invite you to think of this show as our shared workbench,
- 3:05Donna J. Jodhan, LLB, ACSP, MBA: where policy meets lived experience,
- 3:09Donna J. Jodhan, LLB, ACSP, MBA: and lived experience sparks fresh ideas.
- 3:14Donna J. Jodhan, LLB, ACSP, MBA: Now, before we jump into today's conversation,
- 3:19Donna J. Jodhan, LLB, ACSP, MBA: let me shine a quick spotlight on today's guest,
- 3:23Donna J. Jodhan, LLB, ACSP, MBA: a change maker whose work is as every bit as remarkable as the
- 3:29Donna J. Jodhan, LLB, ACSP, MBA: world that we are trying to build.
- 3:33Donna J. Jodhan, LLB, ACSP, MBA: I am pleased and I am tremendously privileged to welcome Joel Snyder to our
- 3:39Donna J. Jodhan, LLB, ACSP, MBA: Remarkable World Commentary podcast for today.
- 3:43Donna J. Jodhan, LLB, ACSP, MBA: Welcome, Joel.
- 3:44Joel Snyder: Thank you, Donna. Thank you so much. It's a pleasure to be with you.
- 3:48Donna J. Jodhan, LLB, ACSP, MBA: All right. So let's get right into things then.
- 3:53Donna J. Jodhan, LLB, ACSP, MBA: Joel, long before
- 3:56Donna J. Jodhan, LLB, ACSP, MBA: anyone called this a
- 4:01Donna J. Jodhan, LLB, ACSP, MBA: profession,
- 4:04Donna J. Jodhan, LLB, ACSP, MBA: you were a volunteer reader at the Metropolitan
- 4:10Donna J. Jodhan, LLB, ACSP, MBA: Washington Ear reading the Sunday Washington
- 4:16Donna J. Jodhan, LLB, ACSP, MBA: Post aloud.
- 4:17Joel Snyder: [laughs] That's right, for about 10 years.
- 4:20Donna J. Jodhan, LLB, ACSP, MBA: Oh, and somewhere in there you started describing the comics
- 4:26Donna J. Jodhan, LLB, ACSP, MBA: the way Mayor La Guardia
- 4:31Donna J. Jodhan, LLB, ACSP, MBA: once did on the radio. I want you to take me back to that studio.
- 4:38Donna J. Jodhan, LLB, ACSP, MBA: What made you start describing the pictures instead of just
- 4:44Donna J. Jodhan, LLB, ACSP, MBA: reading the words?
- 4:45Joel Snyder: [laughs] Well, in the '70s,
- 4:49Joel Snyder: indeed I was a volunteer for the Metropolitan Washington Ear,
- 4:54Joel Snyder: a radio reading service.
- 4:56Joel Snyder: And volunteers took turns reading different newspapers and magazine articles
- 5:01Joel Snyder: and short stories and that sort of thing
- 5:04Joel Snyder: for this radio reading service on a frequency that was accessible via a
- 5:10Joel Snyder: particular receiver that people who are blind primarily used.
- 5:15Joel Snyder: And it was great fun,
- 5:16Joel Snyder: a great learning experience for me as a young voice talent and actor and such.
- 5:23Joel Snyder: And
- 5:24Joel Snyder: it really occurred to all of us as we're reading newspapers,
- 5:27Joel Snyder: newspapers are chock-full of photographs and graphic advertisements and such,
- 5:33Joel Snyder: and if we're gonna make the newspaper accessible, we can't just read the text,
- 5:39Joel Snyder: just like Mayor La Guardia did in the '40s.
- 5:42Joel Snyder: He was reading the comics to the people of New York City.
- 5:45Joel Snyder: Couldn't just read the text.
- 5:47Joel Snyder: You gotta describe the images. And all of us as volunteers there were
- 5:54Joel Snyder: not struggling with it really,
- 5:55Joel Snyder: but we realized that that's certainly something we needed to do.
- 5:59Joel Snyder: But there was no
- 6:01Joel Snyder: kind of best practices or guidelines of standards for doing description.
- 6:06Joel Snyder: We just did it. People have been describing things since prehistoric times.
- 6:12Joel Snyder: But it was a little bit later,
- 6:15Joel Snyder: in about 1980, when the woman who founded the Washington Ear,
- 6:20Joel Snyder: its director, Dr. Margaret Pfanstiehl, a blind woman,
- 6:25Joel Snyder: she was on a committee at Arena Stage,
- 6:29Joel Snyder: the professional repertory theater in Washington, DC.
- 6:33Joel Snyder: A committee to advise them on accessibility, which in 1980,
- 6:38Joel Snyder: that wasn't done very often.
- 6:40Joel Snyder: But they had convened the committee partly on the occasion of having installed
- 6:46Joel Snyder: an assisted listening system.
- 6:49Joel Snyder: So yeah, also very new.
- 6:53Joel Snyder: They're ubiquitous now, but
- 6:55Joel Snyder: this was their installed,
- 6:58Joel Snyder: to help people who had hearing loss hear what's going on.
- 7:03Joel Snyder: Well, Margaret was on that committee, a blind woman,
- 7:07Joel Snyder: along with another gentleman from the Department of Education,
- 7:11Joel Snyder: Chet Avery, a blind man, and both of them thought this system was wonderful,
- 7:17Joel Snyder: but they also both wondered, "Well, gee, what do you have for us?
- 7:21Joel Snyder: We're blind. We don't have hearing."
- 7:23Donna J. Jodhan, LLB, ACSP, MBA: [laughs] Yeah, yeah, yeah.
- 7:26Donna J. Jodhan, LLB, ACSP, MBA: Oh, my goodness.
- 7:27Joel Snyder: So
- 7:29Joel Snyder: they theorized as they learned about the system,
- 7:31Joel Snyder: it's just a microphone on a stage and that connects to some sort of transmitter,
- 7:37Joel Snyder: and the sound is received by people wearing headsets in the audience.
- 7:41Joel Snyder: You can crank up the volume. So they wondered if, well,
- 7:46Joel Snyder: if it's just a microphone on stage,
- 7:47Joel Snyder: maybe you could have two channels and the second
- 7:53Joel Snyder: channel could be used by a person with a second microphone.
- 7:57Joel Snyder: Why couldn't that happen? Maybe somebody off stage,
- 8:01Joel Snyder: maybe using the pauses in between bits and pieces of dialogue or critical sound
- 8:06Joel Snyder: elements,
- 8:07Joel Snyder: just let us know what's going on.
- 8:11Joel Snyder: What action in particular. But of course, there might be description of
- 8:15Joel Snyder: facial expressions, the settings, costumes and such as time allows.
- 8:21Joel Snyder: And at the stage,
- 8:23Joel Snyder: they thought, "Well, gee, we've never heard of that before."
- 8:26Joel Snyder: And Margaret and Chet both felt like, "Well, yeah,
- 8:30Joel Snyder: we haven't heard it before either. We just made it up."
- 8:34Joel Snyder: But could it work possibly?
- 8:36Joel Snyder: And so Arena Stage agreed and said, "Well, Margaret,
- 8:40Joel Snyder: you've got a radio station.
- 8:43Joel Snyder: Maybe you can get some folks together and figure out how we would do this."
- 8:47Joel Snyder: And Margaret grabbed me,
- 8:49Joel Snyder: I was already an English teacher and professional actor and voice talent,
- 8:53Joel Snyder: and a couple of others, and we began to hammer this out.
- 8:57Joel Snyder: What would we even call it? Well, it's an aural experience.
- 9:02Joel Snyder: Audio, audio description. That's what we'll do.
- 9:06Joel Snyder: And we worked on it for about a year, and in the summer of 1981,
- 9:11Joel Snyder: the very first professional theater presentation with audio description
- 9:18Joel Snyder: debuted. Major Barbara,
- 9:21Joel Snyder: the play by Shaw, at Arena Stage with audio description.
- 9:25Joel Snyder: And
- 9:28Joel Snyder: I should add quickly, though, that
- 9:31Joel Snyder: the idea
- 9:33Joel Snyder: of doing this as a service accompanying
- 9:37Joel Snyder: a dramatic production or a film or video occurred to a fellow in San Francisco,
- 9:42Joel Snyder: to Gregory Frazier, in the mid-1970s.
- 9:46Joel Snyder: He did a master's thesis on this topic.
- 9:50Joel Snyder: He had a good friend who was blind, and
- 9:53Joel Snyder: I think he was a little tired of always having to describe movies to his friend.
- 9:57Joel Snyder: And he thought, "This should just be something available."
- 10:01Joel Snyder: He wrote a master's thesis called An All Audio Adaptation of the Autobiography of
- 10:06Joel Snyder: Miss Jane Pittman, a great film with Cicely Tyson.
- 10:10Joel Snyder: And so that was his master's thesis back in, I think it was '78,
- 10:14Joel Snyder: '77. And in mid-'80s,
- 10:17Joel Snyder: he went on to develop a service just like we had in Washington,
- 10:21Joel Snyder: but this is in San Francisco,
- 10:24Joel Snyder: a service called AudioVision doing description for
- 10:28Joel Snyder: live performance.
- 10:30Joel Snyder: And both of the services are still around and doing description at
- 10:36Joel Snyder: different kinds of performing arts events, especially dance,
- 10:40Joel Snyder: theater, opera.
- 10:44Joel Snyder: And then it went on from there.
- 10:45Joel Snyder: 1985, we collaborated with WGBH in Boston
- 10:51Joel Snyder: to actually start doing this for television.
- 10:55Joel Snyder: We did a pilot for them,
- 10:58Joel Snyder: which was very successful.
- 10:59Joel Snyder: I actually wrote and voiced three of the very first television programs ever
- 11:05Joel Snyder: broadcast in this country, certainly, with audio description.
- 11:11Joel Snyder: So then it began to get
- 11:14Joel Snyder: publicized and took off from there.
- 11:17Joel Snyder: It took a little while to start getting it on DVDs,
- 11:21Joel Snyder: or actually first came VHS videotape.
- 11:24Joel Snyder: [laughs] Remember those?
- 11:27Donna J. Jodhan, LLB, ACSP, MBA: Yes. Yes.
- 11:28Joel Snyder: Which was not the ideal format because you couldn't turn it on or off.
- 11:32Joel Snyder: You either had it on that tape,
- 11:36Joel Snyder: but with DVDs, you could turn it on and off, that sort of thing.
- 11:39Joel Snyder: And then it started bubbling around on television and our FCC
- 11:45Joel Snyder: started considering whether that this should be
- 11:48Joel Snyder: joined with captioning, for instance.
- 11:51Joel Snyder: Captioning was already
- 11:54Joel Snyder: required on broadcast television. So that started to bubble,
- 11:57Joel Snyder: and movie theaters started to realize that they needed to make
- 12:03Joel Snyder: their presentations accessible. But the movie theater itself,
- 12:08Joel Snyder: they're just showing movies from Hollywood.
- 12:11Joel Snyder: So Hollywood needed to start thinking about doing captioning and doing
- 12:17Joel Snyder: audio description so that now just about every feature film that comes out has an
- 12:22Joel Snyder: audio description track.
- 12:25Joel Snyder: We've come a long way. And then finally streaming came about
- 12:30Joel Snyder: more recently. And
- 12:32Joel Snyder: it took some persuading, but now Netflix, Amazon, Disney,
- 12:38Joel Snyder: others who stream, who have these streaming services for entertainment,
- 12:43Joel Snyder: they're doing it in 12, 15 languages around the world.
- 12:47Donna J. Jodhan, LLB, ACSP, MBA: Whoa.
- 12:48Joel Snyder: Yeah. So in a nutshell,
- 12:50Joel Snyder: that's kind of the recent history of audio description [laughs] in the United States.
- 12:55Joel Snyder: Canada has been a real player though as well. In fact,
- 13:00Joel Snyder: well, I remember
- 13:02Joel Snyder: there was a group called AudioVision Canada
- 13:05Joel Snyder: that I think morphed into,
- 13:08Joel Snyder: graduated into other services in Canada,
- 13:11Joel Snyder: but they actually experimented with taking public domain films,
- 13:17Joel Snyder: just
- 13:19Joel Snyder: dubbing out from
- 13:21Joel Snyder: the film just the audio track and then mixing it with audio description.
- 13:27Joel Snyder: And they started issuing audio cassettes that were audio films,
- 13:32Joel Snyder: essentially, which I still have a few of them.
- 13:36Joel Snyder: It didn't go very far. It wasn't marketed perhaps as well as it could be,
- 13:41Joel Snyder: but I'm still trying to convince Hollywood to— They own the description.
- 13:46Joel Snyder: They own the films.
- 13:48Joel Snyder: Why not issue audio versions of the film with audio description?
- 13:53Joel Snyder: And you have an audio film that I think would sell to sighted people who wanna
- 13:58Joel Snyder: re-experience a film in their car or at the theater.
- 14:04Joel Snyder: So that's on the horizon,
- 14:06Joel Snyder: hopefully.
- 14:06Donna J. Jodhan, LLB, ACSP, MBA: Whoa.
- 14:08Donna J. Jodhan, LLB, ACSP, MBA: What a whirlwind journey for you, huh?
- 14:10Joel Snyder: And there you go. It's true. It's true.
- 14:13Joel Snyder: I've been working with it now
- 14:16Joel Snyder: almost 46 years.
- 14:20Donna J. Jodhan, LLB, ACSP, MBA: Now, in the summer of 1981 at Arena Stage in
- 14:26Donna J. Jodhan, LLB, ACSP, MBA: Washington is the moment that field usually points to
- 14:31Donna J. Jodhan, LLB, ACSP, MBA: Margaret, okay?
- 14:33Joel Snyder: Right, Margaret Pfanstiehl.
- 14:35Donna J. Jodhan, LLB, ACSP, MBA: Pfanstiehl. And Chet Avery.
- 14:37Joel Snyder: Yes. That's right.
- 14:39Donna J. Jodhan, LLB, ACSP, MBA: Right? An assistant listening system meant for hard of hearing
- 14:46Donna J. Jodhan, LLB, ACSP, MBA: patrons. And a production of Major Barbara.
- 14:51Donna J. Jodhan, LLB, ACSP, MBA: You were in the room.
- 14:54Donna J. Jodhan, LLB, ACSP, MBA: Tell our listeners what actually happened.
- 14:58Donna J. Jodhan, LLB, ACSP, MBA: And what it felt like to be doing something nobody had a name
- 15:04Donna J. Jodhan, LLB, ACSP, MBA: for as yet. Tell us.
- 15:05Joel Snyder: That's right.
- 15:07Joel Snyder: Well, I guess we didn't really know that we were doing something that was
- 15:11Joel Snyder: groundbreaking or that would expand or— We just wanted to try it with theater,
- 15:17Joel Snyder: and we did. And it worked out pretty well.
- 15:22Joel Snyder: Radio reading services,
- 15:24Joel Snyder: pretty much all of them follow a volunteer model.
- 15:28Joel Snyder: Like I said, I was a volunteer reader.
- 15:30Joel Snyder: And the description for performing arts basically assumed that model,
- 15:37Joel Snyder: so that
- 15:38Joel Snyder: volunteers would develop the description based on a couple of viewings,
- 15:43Joel Snyder: two or three viewings of a play. And then at
- 15:48Joel Snyder: certain performances, maybe one or two performances out of a six-week run,
- 15:53Joel Snyder: we would provide the audio description.
- 15:56Joel Snyder: And it was, again, volunteer based.
- 15:59Joel Snyder: You didn't wanna have to charge the theaters much, if anything at all.
- 16:02Joel Snyder: And you're using volunteers, so you can't really say,
- 16:06Joel Snyder: "Well, we need you to be at every performance and be available and all of
- 16:10Joel Snyder: that." And that's changing a little bit because I think
- 16:14Joel Snyder: people who are blind have a right to access any and every performance of a
- 16:19Joel Snyder: performing arts piece. They should be able to go up to the box office and say,
- 16:23Joel Snyder: "I'd like a ticket for tonight. Oh, I need the audio description,
- 16:26Joel Snyder: please."
- 16:28Joel Snyder: And be able to access it. So
- 16:31Joel Snyder: there are different
- 16:33Joel Snyder: ways to try to accomplish that and
- 16:36Joel Snyder: we're working on that.
- 16:40Donna J. Jodhan, LLB, ACSP, MBA: Interesting. Now,
- 16:42Donna J. Jodhan, LLB, ACSP, MBA: you are very often introduced as the father of audio
- 16:48Donna J. Jodhan, LLB, ACSP, MBA: description. But yet in your own tellings,
- 16:52Donna J. Jodhan, LLB, ACSP, MBA: you consistently hand the credit to Dr. Margaret
- 16:58Donna J. Jodhan, LLB, ACSP, MBA: Pfanstiehl?
- 16:59Joel Snyder: Oh, Pfanstiehl. Absolutely.
- 17:01Donna J. Jodhan, LLB, ACSP, MBA: A blind woman.
- 17:02Joel Snyder: That's right. Listen, description is not just for blind people.
- 17:06Joel Snyder: It's by blind people. It was developed by Margaret.
- 17:11Joel Snyder: In fact, nowadays with media,
- 17:13Joel Snyder: some of the best quality control consultants are people who are blind,
- 17:18Joel Snyder: who know audio description.
- 17:20Joel Snyder: They contribute to the writing of the description.
- 17:23Joel Snyder: Some of the best voice talents are people who are totally blind.
- 17:27Joel Snyder: And some of the best audio editors are people who are totally blind.
- 17:32Joel Snyder: So—
- 17:32Donna J. Jodhan, LLB, ACSP, MBA: Really?
- 17:33Joel Snyder: It's absolutely critical that it be understood as
- 17:38Joel Snyder: an activity that folks who are blind are very much a part of.
- 17:43Donna J. Jodhan, LLB, ACSP, MBA: Now,
- 17:46Donna J. Jodhan, LLB, ACSP, MBA: why does it matter so much to you that the record shows a blind
- 17:51Donna J. Jodhan, LLB, ACSP, MBA: woman at the origin of this field?
- 17:56Joel Snyder: Well, that is the fact of the matter.
- 17:58Joel Snyder: [laughs] I wasn't on the committee at Arena Stage.
- 18:05Joel Snyder: Chet Avery is sometimes overlooked a little bit.
- 18:12Joel Snyder: It wasn't called the Department of Education in those days.
- 18:14Joel Snyder: I think it was Health and Human Services, something like that.
- 18:17Joel Snyder: But he was actually a blind man overseeing funding for captioning.
- 18:23Donna J. Jodhan, LLB, ACSP, MBA: Oh my Lord.
- 18:24Joel Snyder: He had the idea back in the '60s really,
- 18:28Joel Snyder: what if we had,
- 18:30Joel Snyder: he called it audio captions for film or television that would clue
- 18:36Joel Snyder: people into what's going on. People who are blind primarily.
- 18:40Joel Snyder: Other populations benefit as well.
- 18:43Joel Snyder: And the idea just never took hold.
- 18:47Joel Snyder: In fact,
- 18:49Joel Snyder: there were some folks in the blind community who would say,
- 18:53Joel Snyder: "Well,
- 18:54Joel Snyder: we don't really need that. That would be a crutch.
- 18:59Joel Snyder: We will not have to depend on that. We can get along just listening to the audio.
- 19:05Joel Snyder: And what's more important is having initiatives that will build employment for
- 19:10Joel Snyder: blind people," which my goodness, is certainly true.
- 19:14Joel Snyder: But other things other than the arts or television,
- 19:18Joel Snyder: we're getting on fine with it.
- 19:21Joel Snyder: Most blind people watch, quote unquote,
- 19:23Joel Snyder: television by listening to what's going on, and so much is communicated by sound.
- 19:29Joel Snyder: We don't need it. And—
- 19:31Donna J. Jodhan, LLB, ACSP, MBA: New notification from Audible.
- 19:31Joel Snyder: Thank goodness,
- 19:33Joel Snyder: and there are still some organizations and folks certainly in this country who still
- 19:39Joel Snyder: feel a little bit like, "Eh, it's not a priority.
- 19:43Joel Snyder: It's a nice thing to have."
- 19:45Joel Snyder: But certainly the American Council of the Blind here has been a real advocate
- 19:51Joel Snyder: and supporter for audio description. About 17 years ago,
- 19:55Joel Snyder: I worked with them to
- 19:58Joel Snyder: found the Audio Description Project, which is an initiative ACB.
- 20:03Joel Snyder: And we have a website that lists everything that we know of that's
- 20:08Joel Snyder: described, museums, theaters, every film, every television show.
- 20:14Joel Snyder: And we have, oh golly, we have contests for blind kids,
- 20:18Joel Snyder: where they write reviews of the described videos.
- 20:23Joel Snyder: We have conferences and awards and training institutes.
- 20:27Joel Snyder: So
- 20:28Joel Snyder: it's grown a great deal. But if I may,
- 20:30Joel Snyder: the website is simply ADP, Audio Description Project,
- 20:36Joel Snyder: https://adp.acb.org.
- 20:42Joel Snyder: Yeah, https://adp.acb.org.
- 20:45Joel Snyder: And really,
- 20:47Joel Snyder: everything you wanted to know about audio description is there.
- 20:50Donna J. Jodhan, LLB, ACSP, MBA: Wow.
- 20:52Donna J. Jodhan, LLB, ACSP, MBA: Oh my God.
- 20:54Donna J. Jodhan, LLB, ACSP, MBA: Now, you also go out of your way to credit Gregory Frazier,
- 21:00Donna J. Jodhan, LLB, ACSP, MBA: who was writing about all audio adaptation,
- 21:05Donna J. Jodhan, LLB, ACSP, MBA: San Francisco stage, back in the
- 21:10Donna J. Jodhan, LLB, ACSP, MBA: mid-1970s, and went on to build
- 21:14Donna J. Jodhan, LLB, ACSP, MBA: AudioVision. Most people have never heard his name.
- 21:21Joel Snyder: Yeah, I think he wrote—
- 21:22Donna J. Jodhan, LLB, ACSP, MBA: But why do you keep saying it? And what did his
- 21:28Donna J. Jodhan, LLB, ACSP, MBA: lineage on the West Coast contribute that the Washington
- 21:34Donna J. Jodhan, LLB, ACSP, MBA: story alone doesn't capture?
- 21:37Joel Snyder: Well, he was the first. He did, as I say, a master's thesis.
- 21:42Joel Snyder: He was the first person to really sit down on paper and publish
- 21:47Joel Snyder: ideas about the act and the art of audio description.
- 21:52Joel Snyder: And
- 21:54Joel Snyder: I have my own PhD that is focused on audio description,
- 21:58Joel Snyder: where it's— In Europe, it's studied,
- 22:00Joel Snyder: and master's degrees and PhDs are obtainable because it's a kind of
- 22:05Joel Snyder: audiovisual translation. And really in this country,
- 22:09Joel Snyder: in the world, as far as I know, and I wrote a book about this,
- 22:14Joel Snyder: The Visual Made Verbal,
- 22:17Joel Snyder: as far as I know,
- 22:18Joel Snyder: Gregory was the first to actually publish something that referenced what we call
- 22:24Joel Snyder: now as audio description.
- 22:27Joel Snyder: Gregory wasn't all that involved with its development on television and film,
- 22:34Joel Snyder: because he— Well, he was in San Francisco, and of course
- 22:38Joel Snyder: so much film comes out of Los Angeles. And it was really the brainchild of
- 22:44Joel Snyder: WGBH in Boston, where they heard about what we were doing,
- 22:48Joel Snyder: and they realized that with broadcast television, even back in analog days,
- 22:54Joel Snyder: there was a secondary audio program feature with stereo televisions,
- 22:59Joel Snyder: SAP. And that would be the ideal way to transmit this second
- 23:05Joel Snyder: audio track. It was there for Spanish translation.
- 23:09Joel Snyder: And even today,
- 23:13Joel Snyder: most usually on weekends with sports events, you'll hear Spanish translation,
- 23:18Joel Snyder: which means you will not hear description. [laughs] And you would think
- 23:22Joel Snyder: in this day and age, with everything digital,
- 23:25Joel Snyder: technically there's capacity to have a dozen different audio tracks,
- 23:30Joel Snyder: but it just hasn't happened yet.
- 23:32Joel Snyder: So that's another goal for us because there should be— There's room to have
- 23:37Joel Snyder: audio description in English, audio description in Spanish,
- 23:40Joel Snyder: translation in Spanish, and other languages as well.
- 23:44Donna J. Jodhan, LLB, ACSP, MBA: Ring. Woo.
- 23:46Joel Snyder: Yeah. Lots of stuff going on.
- 23:49Donna J. Jodhan, LLB, ACSP, MBA: Now, what I didn't know until I was prepping for this interview is that you
- 23:54Donna J. Jodhan, LLB, ACSP, MBA: have been an actor since you were about seven years
- 24:00Donna J. Jodhan, LLB, ACSP, MBA: old.
- 24:00Joel Snyder: Oh, goodness. Yeah. [laughs]
- 24:01Donna J. Jodhan, LLB, ACSP, MBA: And you still perform.
- 24:03Joel Snyder: Yeah. Yeah, no, I—
- 24:05Donna J. Jodhan, LLB, ACSP, MBA: I want to ask you about the craft rather than the policy for a moment.
- 24:11Joel Snyder: Ah, thank you.
- 24:11Donna J. Jodhan, LLB, ACSP, MBA: What does training as a performer give a
- 24:17Donna J. Jodhan, LLB, ACSP, MBA: describer that no amount of writing skills can substitute?
- 24:24Donna J. Jodhan, LLB, ACSP, MBA: Four. Tell me.
- 24:25Joel Snyder: Yeah, that is great. Thank you, Donna, for mentioning that.
- 24:29Joel Snyder: I've been a equity member, Actors' Equity Association for over 50 years.
- 24:38Joel Snyder: I train describers all around the world, some 60 countries now,
- 24:42Joel Snyder: and most of the United States. Canada, of course.
- 24:49Joel Snyder: I'm probably the only person offering training who hearkens back to
- 24:54Joel Snyder: training for actors.
- 24:56Joel Snyder: There's a classic text called The First Six Lessons of Acting by Richard
- 25:00Joel Snyder: Boleslavsky. And
- 25:04Joel Snyder: two of those lessons are concentration and observation.
- 25:08Joel Snyder: And I developed what I teach and in my book,
- 25:13Joel Snyder: the four fundamentals of audio description,
- 25:15Joel Snyder: and observation is the first one.
- 25:18Joel Snyder: An audio describer has to observe, has to be an active seer,
- 25:24Joel Snyder: one who sees. And
- 25:27Joel Snyder: so does an actor,
- 25:28Joel Snyder: because you're reproducing on stage what you've observed around the world.
- 25:33Joel Snyder: And you only do that to the extent that you're able to really concentrate on what
- 25:39Joel Snyder: is out there. So I trace this right back to acting training.
- 25:45Joel Snyder: And then of course, audio description, 99% of it is voiced aloud.
- 25:50Joel Snyder: So it's helpful to be able to voice in a way that makes meaning,
- 25:55Joel Snyder: makes it clear, makes it understandable and clear.
- 25:59Joel Snyder: So those skills come into play as well.
- 26:03Joel Snyder: Now some people, [laughs] some people, Donna, will say,
- 26:06Joel Snyder: "Oh, I have a friend who's an actor. He's got a beautiful voice.
- 26:10Joel Snyder: He'd be a great audio describer."
- 26:13Joel Snyder: And maybe he would, but audio describing is about the crafting of the language.
- 26:19Joel Snyder: And then it has to be voiced, and that's a voice talent or a narrator,
- 26:24Joel Snyder: if you will.
- 26:26Joel Snyder: Or some people say they're performing the audio description.
- 26:29Joel Snyder: I shy away from that word, really,
- 26:31Joel Snyder: because the best compliment an audio description— after a performance at a live
- 26:37Joel Snyder: theater, best compliment that the describer can get is,
- 26:41Joel Snyder: "I forgot you were there."
- 26:44Joel Snyder: You know?
- 26:46Joel Snyder: For live theater,
- 26:47Joel Snyder: it's almost always the same person who crafts the description is voicing it.
- 26:53Joel Snyder: In movies,
- 26:54Joel Snyder: it's different. In movies,
- 26:55Joel Snyder: it's described somewhere and then it's voiced somewhere else,
- 26:58Joel Snyder: that sort of thing.
- 27:00Joel Snyder: But
- 27:03Joel Snyder: actors wanna be in the spotlight. Goodness, I know that.
- 27:07Joel Snyder: And
- 27:09Joel Snyder: when you voice audio description,
- 27:12Joel Snyder: again, I think the point is to disappear.
- 27:16Joel Snyder: The consumer gets everything,
- 27:19Joel Snyder: but forgets that you were there because nobody goes to a play or a film to hear
- 27:25Joel Snyder: the audio describer. They experience the film or the play.
- 27:29Joel Snyder: And our job is to, with the writing and with the voicing,
- 27:34Joel Snyder: to be inconspicuous, to be in consonance with what's going on.
- 27:39Joel Snyder: But don't— You're not in the play, you're not in the movie,
- 27:43Joel Snyder: you are of the play, of the movie.
- 27:46Joel Snyder: And that's the distinction that I think is important.
- 27:51Donna J. Jodhan, LLB, ACSP, MBA: You know, I wrote three seasons of The Detective DJ and the Crime Crushers.
- 27:57Joel Snyder: Oh my goodness.
- 27:58Donna J. Jodhan, LLB, ACSP, MBA: I commentated it. I audioed it. I did everything for it.
- 28:02Joel Snyder: Fantastic.
- 28:02Donna J. Jodhan, LLB, ACSP, MBA: I'm [laughs] fairly sure it could've been made better if I had known you at that
- 28:07Donna J. Jodhan, LLB, ACSP, MBA: time, [laughs] you know?
- 28:08Joel Snyder: [laughs] We'd be a great team, that's right.
- 28:11Donna J. Jodhan, LLB, ACSP, MBA: Yeah, yeah.
- 28:12Donna J. Jodhan, LLB, ACSP, MBA: So you spent 20 years at the National
- 28:19Donna J. Jodhan, LLB, ACSP, MBA: Endowment for the Arts from 1982 to
- 28:26Donna J. Jodhan, LLB, ACSP, MBA: 2002,
- 28:29Donna J. Jodhan, LLB, ACSP, MBA: and you served as acting director of its Inter-Arts
- 28:35Donna J. Jodhan, LLB, ACSP, MBA: Program.
- 28:35Joel Snyder: Inter-Arts Program, that's right. With—
- 28:37Donna J. Jodhan, LLB, ACSP, MBA: More than once.
- 28:38Joel Snyder: What they called presenting program, et cetera. Yeah.
- 28:40Donna J. Jodhan, LLB, ACSP, MBA: Now, what did two decades inside a federal arts
- 28:46Donna J. Jodhan, LLB, ACSP, MBA: agency teach you about how change actually happens in
- 28:52Donna J. Jodhan, LLB, ACSP, MBA: large institutions,
- 28:55Donna J. Jodhan, LLB, ACSP, MBA: and did it make you more patient or less patient?
- 29:01Donna J. Jodhan, LLB, ACSP, MBA: Be honest. [laughs]
- 29:03Joel Snyder: Well, the period that I was there, '82 to '02, was oftentimes referred,
- 29:09Joel Snyder: at least certainly the '90s, referred to as the culture wars.
- 29:14Joel Snyder: And we had congressmen
- 29:16Joel Snyder: really trying to defund the NEA because they felt we were funding things that
- 29:23Joel Snyder: were not part of the mainstream and that that should be our mission.
- 29:27Joel Snyder: And I, of course, and others felt like, well, no,
- 29:31Joel Snyder: that's what the commercial sector does.
- 29:34Joel Snyder: Funding should be about the art form
- 29:37Joel Snyder: and what's advancing the art form, not necessarily what's commercial.
- 29:42Joel Snyder: So we went through that certainly, and still going through that really.
- 29:46Joel Snyder: And unfortunately, the Arts Endowment is a shell of its former self these days.
- 29:51Joel Snyder: But it was quite a ride for about 20 years,
- 29:55Joel Snyder: and that's how I earned the bulk of my living. I was also doing acting,
- 29:59Joel Snyder: but I didn't make a living in audio description until 2002,
- 30:03Joel Snyder: when I left the Endowment, and have ever since,
- 30:07Joel Snyder: which is just great. But the Endowment—
- 30:13Joel Snyder: Everybody
- 30:15Joel Snyder: in a country, I think, has the right to access culture.
- 30:22Joel Snyder: And I think every theater, every orchestra, every dance company,
- 30:26Joel Snyder: et cetera, has the right to be as inclusive as possible.
- 30:30Joel Snyder: And that doesn't necessarily make money. For those entities.
- 30:34Joel Snyder: So funding by government sources, by corporations and foundations,
- 30:40Joel Snyder: by individuals is so important.
- 30:45Joel Snyder: And indeed the services themselves that help build inclusivity like
- 30:51Joel Snyder: audio description, like captioning, like sign language interpretation,
- 30:56Joel Snyder: those services I think are appropriate for public funding,
- 30:59Joel Snyder: and funding from the other sources as well certainly.
- 31:03Joel Snyder: But it's a bit of a slog, especially these days,
- 31:08Joel Snyder: certainly in the United States where there's been a bit of an emphasis on
- 31:12Joel Snyder: cutting back
- 31:14Joel Snyder: services and government funds.
- 31:17Joel Snyder: I think Canada's in a better way these days, certainly.
- 31:22Joel Snyder: And you have a Ministry of Culture, whereas we have—
- 31:27Joel Snyder: the comparable agency is the National Endowment for the Arts.
- 31:32Joel Snyder: But most countries in Europe have a Ministry of Culture that functions in the
- 31:36Joel Snyder: same way, providing some funding.
- 31:39Joel Snyder: The difference in America, and this is an important one,
- 31:44Joel Snyder: is that our tax structure allows for contributions from
- 31:49Joel Snyder: individuals and corporations.
- 31:52Joel Snyder: When an individual contributes to an arts organization that is officially a
- 31:56Joel Snyder: non-profit organization or in other countries referred to as an NGO,
- 32:03Joel Snyder: when anybody contributes, they're able to take credit for that off their taxes.
- 32:08Joel Snyder: And that's
- 32:10Joel Snyder: a big incentive and certainly results in funding far greater than the
- 32:16Joel Snyder: modest budget of the NEA.
- 32:20Joel Snyder: And there are also,
- 32:21Joel Snyder: I believe all 50 states have a state arts agency.
- 32:26Joel Snyder: And indeed,
- 32:27Joel Snyder: I'm in the State of Maryland and served on the Maryland State Arts Council for two
- 32:31Joel Snyder: years. And they also play an important role with state government money
- 32:37Joel Snyder: primarily. They get money from the National Endowment for the Arts as well.
- 32:42Joel Snyder: And there are local arts agencies that also are part of that distribution
- 32:46Joel Snyder: mechanism.
- 32:50Donna J. Jodhan, LLB, ACSP, MBA: This is all so new to me and very interesting, you know.
- 32:54Donna J. Jodhan, LLB, ACSP, MBA: But when you left the NEA and went straight
- 33:00Donna J. Jodhan, LLB, ACSP, MBA: into building described media program at the Na—
- 33:05Joel Snyder: Right, at National Captioning Institute. That's right.
- 33:08Donna J. Jodhan, LLB, ACSP, MBA: Yeah, yeah.
- 33:09Donna J. Jodhan, LLB, ACSP, MBA: And description started reaching national television,
- 33:15Donna J. Jodhan, LLB, ACSP, MBA: including Sesame Street.
- 33:17Joel Snyder: That's it. [laughs]
- 33:19Donna J. Jodhan, LLB, ACSP, MBA: What was it like moving from describing a live stage to
- 33:25Donna J. Jodhan, LLB, ACSP, MBA: describing broadcast media?
- 33:28Donna J. Jodhan, LLB, ACSP, MBA: And what did you have
- 33:31Donna J. Jodhan, LLB, ACSP, MBA: to unlearn,
- 33:34Donna J. Jodhan, LLB, ACSP, MBA: as they would say?
- 33:35Joel Snyder: Well, I always thought that description will not really take off until it's in
- 33:41Joel Snyder: media, until it's on television and with movies and such.
- 33:45Joel Snyder: And that has proved to be true. Yeah,
- 33:49Joel Snyder: we were the first folks to provide description for Sesame Street.
- 33:55Joel Snyder: And
- 33:57Joel Snyder: I must say back in those days in the 2000s, and still today actually,
- 34:02Joel Snyder: the federal government does provide some funding for the description on television
- 34:07Joel Snyder: for educational media.
- 34:10Joel Snyder: And we used that funding to offer audio description,
- 34:14Joel Snyder: for instance, to the
- 34:16Joel Snyder: Children's Television Workshop that produced Sesame Street.
- 34:20Joel Snyder: And that was
- 34:22Joel Snyder: great fun to do, and it still is being described and captioned as well.
- 34:28Joel Snyder: And it's important, as I mentioned,
- 34:31Joel Snyder: little kids
- 34:32Joel Snyder: who are blind or have low vision benefit a great deal from that.
- 34:37Joel Snyder: In fact, a quick story, Donna.
- 34:41Joel Snyder: When I was doing Sesame Street, we got a letter from a
- 34:45Joel Snyder: 45-year-old blind woman
- 34:48Joel Snyder: who wanted to compliment us on Sesame Street. And I thought,
- 34:51Joel Snyder: "Well, that's— It's nice, but that program's for three to five-year-olds."
- 34:57Joel Snyder: Well, it turns out that she was congenitally blind.
- 35:01Joel Snyder: And she loved Sesame Street when she was a child just listening to the funny
- 35:07Joel Snyder: voices and the music and the sounds and such.
- 35:11Joel Snyder: Well, now she was moved to write to us because she had two sighted
- 35:16Joel Snyder: children. And she could for the first time follow along with her
- 35:22Joel Snyder: kids the antics of Bert and Ernie and Elmo and all the other
- 35:28Joel Snyder: denizens of Sesame Street.
- 35:31Joel Snyder: So that was really
- 35:33Joel Snyder: a heartwarming letter we received from a blind woman,
- 35:37Joel Snyder: as I say.
- 35:39Joel Snyder: And there's the other story too, that you may have heard,
- 35:43Joel Snyder: another program that was really right up there almost as popular as Sesame Street,
- 35:47Joel Snyder: but Mister Rogers' Neighborhood. Have you heard of that one?
- 35:50Donna J. Jodhan, LLB, ACSP, MBA: Yes. Yes, I have.
- 35:53Joel Snyder: Fred Rogers, which, just a wonderful program,
- 35:56Joel Snyder: very different than Sesame Street, but much beloved.
- 35:59Joel Snyder: And there's a reason why Fred Rogers would always out loud say when
- 36:05Joel Snyder: he was feeding his fish on his little living room set there.
- 36:10Joel Snyder: He got a letter from a five-year-old blind girl, Cathy,
- 36:15Joel Snyder: who said, "Would you do that, please?
- 36:17Joel Snyder: Because I can't see if you're feeding your fish,
- 36:21Joel Snyder: and I really wanna know that the fish are being taken care of."
- 36:26Joel Snyder: And the papa added a note, said, "Yes, Cathy is blind,
- 36:30Joel Snyder: and she really does cry if you don't say you are feeding the fish."
- 36:36Joel Snyder: So
- 36:37Joel Snyder: Fred Rogers added in a little bit of description,
- 36:41Joel Snyder: kind of built it into the show, which is wonderful,
- 36:45Joel Snyder: in honor of this child who wrote to him.
- 36:49Donna J. Jodhan, LLB, ACSP, MBA: Yeah.
- 36:51Donna J. Jodhan, LLB, ACSP, MBA: I wonder if you ever thought of doing, or maybe you have,
- 36:55Donna J. Jodhan, LLB, ACSP, MBA: doing any audio description for one of my favorite shows growing up,
- 36:59Donna J. Jodhan, LLB, ACSP, MBA: The Flintstones.
- 37:03Donna J. Jodhan, LLB, ACSP, MBA: Did you?
- 37:03Joel Snyder: That's great. No, I haven't.
- 37:07Joel Snyder: I've done
- 37:09Joel Snyder: various cartoon shows. Animated programs.
- 37:13Joel Snyder: Not The Flintstones, though.
- 37:16Joel Snyder: Another one that I would love to hear described,
- 37:19Joel Snyder: I was always a big fan of the Rocky and Bullwinkle show.
- 37:23Joel Snyder: And [laughs] in fact, I even went to them at one point,
- 37:27Joel Snyder: the people that own the show now, and said, "I'll do it for free.
- 37:32Joel Snyder: You know? Let's figure out a way to get description."
- 37:34Joel Snyder: And that never happened.
- 37:36Joel Snyder: And The Flintstones, it may have description. I don't know.
- 37:39Joel Snyder: I've never done it.
- 37:41Donna J. Jodhan, LLB, ACSP, MBA: I've never heard of it either, but that was my favorite cartoon growing up.
- 37:46Joel Snyder: Sure. Sure. Absolutely.
- 37:48Donna J. Jodhan, LLB, ACSP, MBA: What would it sound like for you to describe the antics of Fred and Barney and
- 37:54Donna J. Jodhan, LLB, ACSP, MBA: Wilma and Betty?
- 37:55Joel Snyder: Well,
- 37:56Joel Snyder: so much is happening visually there. Right from their clothes.
- 38:01Joel Snyder: Kind of cave people clothes. Kind of
- 38:04Joel Snyder: animal hide basically, but with color and designs and such.
- 38:10Joel Snyder: And then there's the car that they used to use.
- 38:12Joel Snyder: Which was
- 38:15Joel Snyder: a human-powered car. They were puttering along by just using their legs basically,
- 38:21Joel Snyder: cranking the car.
- 38:23Joel Snyder: Funny things like that. And then there was their pet Dino—
- 38:27Donna J. Jodhan, LLB, ACSP, MBA: Dino and Bamm-Bamm and—
- 38:29Joel Snyder: Bamm-Bamm the child.
- 38:30Donna J. Jodhan, LLB, ACSP, MBA: Fred's apples.
- 38:30Joel Snyder: That's right. Lots of great things that could be described there,
- 38:34Joel Snyder: and made
- 38:36Joel Snyder: more vivid, more meaningful for kids.
- 38:39Joel Snyder: The soundtracks are great, and
- 38:43Joel Snyder: blind people grow up listening to soundtracks of shows.
- 38:48Joel Snyder: And oftentimes description is compared to radio theater,
- 38:53Joel Snyder: and I understand that comparison, although
- 38:57Joel Snyder: radio theater assumes everybody is blind and we have to fill in the visual
- 39:03Joel Snyder: with sound effects.
- 39:05Joel Snyder: So they don't narrate those
- 39:08Joel Snyder: actions.
- 39:10Joel Snyder: You hear footsteps and so you know somebody's walking,
- 39:13Joel Snyder: for instance.
- 39:14Joel Snyder: So I sort of liken audio description perhaps to really high
- 39:20Joel Snyder: quality sports play-by-play on radio.
- 39:25Joel Snyder: Some radio commentators are just brilliant. They're just born describers.
- 39:31Joel Snyder: And they have to be. Nobody's seeing anything.
- 39:34Joel Snyder: They're broadcasting on the radio.
- 39:37Joel Snyder: So
- 39:39Joel Snyder: yeah, I think that's probably an even more apt comparison.
- 39:44Donna J. Jodhan, LLB, ACSP, MBA: As a ice hockey enthusiast,
- 39:47Donna J. Jodhan, LLB, ACSP, MBA: I always marveled at how these guys on the radio— And
- 39:52Donna J. Jodhan, LLB, ACSP, MBA: I could picture myself actually being rink-side, you know?
- 39:57Donna J. Jodhan, LLB, ACSP, MBA: Oh, my lord.
- 39:59Joel Snyder: Well, a
- 40:01Joel Snyder: not so widely known story
- 40:04Joel Snyder: is about former President Ronald Reagan.
- 40:08Joel Snyder: He began as a sports announcer in Illinois.
- 40:11Joel Snyder: And there is the story about his broadcasting play-by-play
- 40:17Joel Snyder: for a baseball game going on in New York City, and he was in Illinois.
- 40:22Joel Snyder: So
- 40:23Joel Snyder: he was getting on a ticker tape information about what was going on.
- 40:28Joel Snyder: Ball one, strike one. Foul ball.
- 40:32Joel Snyder: And he would take that data without seeing the game.
- 40:35Joel Snyder: He would describe a game. He would just make it up and very imaginatively
- 40:42Joel Snyder: create the game with words.
- 40:45Joel Snyder: Even though he wasn't seeing the game [laughs] he just had the raw data
- 40:49Joel Snyder: essentially. So
- 40:52Joel Snyder: no matter what you may think of Mr. Reagan's politics,
- 40:57Joel Snyder: he was an imaginative
- 40:59Joel Snyder: broadcaster early in his career.
- 41:03Donna J. Jodhan, LLB, ACSP, MBA: I agree with you. I mean, I
- 41:05Donna J. Jodhan, LLB, ACSP, MBA: did follow some of his politics, but I think this is another
- 41:11Donna J. Jodhan, LLB, ACSP, MBA: new disclosure that I never knew about Mr. Reagan.
- 41:14Donna J. Jodhan, LLB, ACSP, MBA: Wow.
- 41:15Joel Snyder: Well,
- 41:16Joel Snyder: I mention that in my book.
- 41:19Joel Snyder: If I may do a little plug, The Visual Made Verbal:
- 41:22Joel Snyder: A Comprehensive Training Manual and Guide to the History and Applications of Audio
- 41:27Joel Snyder: Description. And I'm quite proud that it's
- 41:31Joel Snyder: available in braille. It's available in two different audiobook versions.
- 41:37Joel Snyder: And it's now in print in seven languages with eighth one on the way.
- 41:43Joel Snyder: So
- 41:44Joel Snyder: it's a little dated. It's time for a second edition,
- 41:47Joel Snyder: I think. It's about 13 years old. But
- 41:51Joel Snyder: that's a project for me.
- 41:54Donna J. Jodhan, LLB, ACSP, MBA: Now, the clock is telling me it's almost time to go.
- 41:58Donna J. Jodhan, LLB, ACSP, MBA: But I wanted to ask you,
- 42:00Donna J. Jodhan, LLB, ACSP, MBA: give me some predictions as to what the future would be for
- 42:06Donna J. Jodhan, LLB, ACSP, MBA: audio description. What can I look forward to, as an adult especially?
- 42:12Donna J. Jodhan, LLB, ACSP, MBA: But I have a kid's heart, too,
- 42:15Donna J. Jodhan, LLB, ACSP, MBA: you know? Yeah. Tell us. Tell our listeners.
- 42:18Joel Snyder: Well,
- 42:19Joel Snyder: I guess a couple of things. I look forward to
- 42:24Joel Snyder: having audio description be incorporated within productions
- 42:30Joel Snyder: from the very beginning. Having,
- 42:33Joel Snyder: in different ways.
- 42:34Joel Snyder: Perhaps a playwright can write a script so that it's descriptive as you
- 42:40Joel Snyder: go along. And you don't have to add description to it.
- 42:44Joel Snyder: Or maybe a describer is embedded within the cast and provides
- 42:50Joel Snyder: description on stage or develops a script and is available to voice it at every
- 42:54Joel Snyder: performance, something like that.
- 42:57Joel Snyder: I would steer your listeners to Stevie Wonder's music video,
- 43:04Joel Snyder: So What the Fuss.
- 43:06Joel Snyder: When he wrote that song and then of course as folks did,
- 43:11Joel Snyder: I guess still today, make a music video of the song.
- 43:15Joel Snyder: Well, he decided that's gonna be described, you know?
- 43:18Joel Snyder: And I cannot experience that song without listening to his friend Busta Rhymes,
- 43:23Joel Snyder: a rapper,
- 43:24Joel Snyder: voice the description that Stevie Wonder and WGBH wrote for the thing.
- 43:30Joel Snyder: You can find it easily on the internet.
- 43:33Joel Snyder: So What the Fuss by Stevie Wonder.
- 43:35Donna J. Jodhan, LLB, ACSP, MBA: My Lord. [laughs]
- 43:38Joel Snyder: Oh, it's a great piece.
- 43:40Joel Snyder: And then
- 43:42Joel Snyder: the other thing in particular is about the transmission of audio description.
- 43:46Joel Snyder: In live theater and in movie theaters, and even at home,
- 43:52Joel Snyder: I think the smartphone is gonna become central to the transmission
- 43:58Joel Snyder: of audio description. Already,
- 44:02Joel Snyder: for film, and if that film is on television, there are about a half dozen
- 44:09Joel Snyder: apps available around the world that you can download to your phone,
- 44:14Joel Snyder: and then you download to that app the audio description track for a film.
- 44:20Joel Snyder: So if you're in the movie theater or you're at home and the movie comes on,
- 44:25Joel Snyder: you click that app on, start play,
- 44:29Joel Snyder: and the app listens to the original soundtrack coming from your television or
- 44:34Joel Snyder: in the movie theater and will automatically feed to you through your own
- 44:39Joel Snyder: earbuds the audio description.
- 44:42Joel Snyder: So you could be doing it at home and your family doesn't need to hear the audio
- 44:46Joel Snyder: description, but you're getting it, you know? And you can use your own smartphone,
- 44:50Joel Snyder: your own earbuds in the movie theater.
- 44:52Joel Snyder: You don't have to be worrying about the movie theater maintaining equipment,
- 44:56Joel Snyder: that kind of thing.
- 44:57Joel Snyder: That will become more ubiquitous I think.
- 45:03Joel Snyder: And in live theater it's very rare, live events, but that's coming along as well.
- 45:08Joel Snyder: I've been working with a
- 45:10Joel Snyder: software company in Salzburg, Austria, called LiveVoice,
- 45:16Joel Snyder: and
- 45:17Joel Snyder: that needs to happen in live settings more often.
- 45:21Joel Snyder: So I see that on the horizon as well.
- 45:26Donna J. Jodhan, LLB, ACSP, MBA: Joel, it has been a pleasure having you.
- 45:29Joel Snyder: Oh, thank you, Donna.
- 45:30Donna J. Jodhan, LLB, ACSP, MBA: I mean it. I've learned so much in the last
- 45:33Donna J. Jodhan, LLB, ACSP, MBA: few minutes.
- 45:35Donna J. Jodhan, LLB, ACSP, MBA: I'd like to offer you also the opportunity to write a brief article or a
- 45:41Donna J. Jodhan, LLB, ACSP, MBA: blog or an editor, whatever you want to call it.
- 45:44Donna J. Jodhan, LLB, ACSP, MBA: It's all about my trying to promote how different people are breaking down
- 45:49Donna J. Jodhan, LLB, ACSP, MBA: barriers.
- 45:49Joel Snyder: Okay, great.
- 45:49Donna J. Jodhan, LLB, ACSP, MBA: And what I will do,
- 45:51Donna J. Jodhan, LLB, ACSP, MBA: I will not edit your article or your blog or whatever,
- 45:56Donna J. Jodhan, LLB, ACSP, MBA: but I will simply post it to our website and we circulate it.
- 46:01Joel Snyder: Wonderful.
- 46:01Donna J. Jodhan, LLB, ACSP, MBA: I will be sending you an invitation in the next week or so.
- 46:05Donna J. Jodhan, LLB, ACSP, MBA: Interested?
- 46:06Joel Snyder: Oh, I would be happy to.
- 46:08Donna J. Jodhan, LLB, ACSP, MBA: Yes, we thought. Okay.
- 46:09Joel Snyder: Absolutely. Absolutely. Now,
- 46:10Joel Snyder: and when is your podcast made available and how can folks— So I wanna get the word
- 46:17Joel Snyder: out about the podcast.
- 46:18Donna J. Jodhan, LLB, ACSP, MBA: Well, yeah. This is prerecorded and my associate Aaron Di Blasi,
- 46:24Donna J. Jodhan, LLB, ACSP, MBA: he takes care of all the editing and all the technical stuff.
- 46:28Donna J. Jodhan, LLB, ACSP, MBA: And I think within a few days you will receive notification that it's out there,
- 46:34Donna J. Jodhan, LLB, ACSP, MBA: and it is circulated to thousands and thousands of global listeners.
- 46:39Joel Snyder: Oh, perfect. Perfect.
- 46:41Donna J. Jodhan, LLB, ACSP, MBA: So not to worry. [laughs]
- 46:42Joel Snyder: Well, I will try and spread the word from this end as well.
- 46:46Donna J. Jodhan, LLB, ACSP, MBA: I appreciate it and I enjoyed this podcast 'cause I learned something new.
- 46:51Joel Snyder: Oh, thank you, Donna. Thank you so much.
- 46:53Joel Snyder: It's been a pleasure and an honor to be with you.
- 46:56Donna J. Jodhan, LLB, ACSP, MBA: You're very welcome. Thank you, Joel. And you take care.
- 46:59Donna J. Jodhan, LLB, ACSP, MBA: And look, wait for my invitation.
- 47:01Joel Snyder: Oh, I'm looking forward to it. You bet.
- 47:03Donna J. Jodhan, LLB, ACSP, MBA: Okay, Joel. Take care.
- 47:05Joel Snyder: Thanks, Donna.
- 47:06Donna J. Jodhan, LLB, ACSP, MBA: Okay. Bye-bye now. [upbeat music]
- 47:11Podcast Commentator: Donna wants to hear from you and invites you to write to her at
- 47:14Podcast Commentator: donnajodhan@gmail.com.
- 47:17Podcast Commentator: Until next time. [upbeat music]