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Ep329 Pricing Mistakes That Are Costing You Millions

Pricing Mistakes That Are Costing You Millions

EP329 Profit With A Plan Podcast

Released December 2, 2025

Guest: Dan Balcauski, B2B SaaS pricing expert and founder of Product Tranquility

Host: Marcia Riner, Business Growth Strategist and CEO of Infinite Profit®

🎯 Episode Summary

Most SaaS companies are unknowingly giving away revenue. In this episode, Marcia sits down with Dan Balcauski, B2B SaaS pricing expert and founder of Product Tranquility, to unpack why pricing is rarely a math problem and almost always a strategy problem. You will learn how to monetize AI features, frame pricing…

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