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587: How to go viral with Michael Praetorius

Sami looks to go viral as he discusses digital marketing with Michael Praetorius, Founder of Praetorius.

Together they examine the roots of marketing and how it’s focus and tactics have shifted over time, the secrets social media analytics hold and how the information is used, and Sami takes notes as Michael relives his personal experience of creating a viral video.

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Connect with Michael over on LinkedIn or through his website. You can also check out his YouTube channel for more insights into marketing and AI, as well as the viral ticket burning video mentioned in this episode.

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