Latest / Keys To The Shop : Equipping Coffee Shop Leaders

SHIFT BREAK! What Should Coffee Cost a Customer?
Investment is what creates value. There are many other investments beyond the financial that customer must make in the coffee experience that make the act of going to get coffee worth it.
In today's Shift Break we will be talking about the necessary costs customers must bear and why they are not inconveniences we should be trying to get rid of, but crucial investments we should be honoring with what we deliver.
Here are some related episodes to explore:
SHIFT BREAK! Why The Best Hospitality Starts With The Transactional!
SHIFT BREAK! Every Customer is a Judge
SHIFT BREAK: Adjusting Our View…
The skinny
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