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414. How To Dominate AI Search & Score More Signed Cases w/ Kat Taylor
Kat Taylor is Director of Link Building at Rankings.io, and an expert on how personal injury firms can boost visibility in AI search results using off-site signals.
In this episode, Kat pulls back the curtain on why the rules of search are quietly changing underneath everyone. She explores how models like ChatGPT and Perplexity decide what’s worth citing, why platforms like Reddit and Wikipedia now carry outsized influence, and what that means for your firm’s online presence.
More importantly, she connects the dots between how these systems think and what you should actually do to optimize…
The skinny
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