Latest / The Entrepreneur's Logbook: Lessons from Growing Businesses

Mastering Market Dominance with Michael Barbarita, Founder of Next Step CFO
In this episode of The Entrepreneur’s Logbook, Zachary Bernard speaks with Michael Barbarita, founder of Next Step CFO. Michael draws on four decades of hands-on experience across retail, manufacturing, and service companies, highlighting how he scaled Ski Town USA from $2.5 million to $8 million in under five years, before pivoting to help over 50 clients worldwide implement advanced financial and business strategies. Zach and Michael kick things off by unpacking the two game-changing moves he would make if rebuilding a business today: crafting an ultra-specific customer avatar (down to a…
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