The New Marketing Playbook: How HubSpot Is Winning in the AI Era with Kyle Denhoff
Marketing is no longer just about winning clicks. As AI Overviews, rising ad costs, and changing search behavior reshape customer acquisition, brands need to rethink how they build visibility and engage audiences.
In this episode of Adspeak by ADWEEK, Kyle Denhoff, Senior Director of Marketing at HubSpot, explores how HubSpot is adapting to an AI-first marketing landscape through its four-phase “Loop Marketing” framework: Express, Tailor, Amplify, and Evolve.
The conversation explores how HubSpot uses AI to accelerate brand strategy, personalize outreach at scale, and transform a single…
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