Transforming Family Business & Personal Values with Aaron Katerberg | Ep 250

Grab Life Big Podcast · Nov 25, 2022 · 57m

Aaron Katerberg didn’t set out to be an irrigator. He’s been a tennis pro, pursued a master’s degree in divinity and climbed Mount Kilimanjaro. After college, he tried working for his father’s irrigation business, but that first stint didn’t pan out. Years later, Aaron made peace with the fact that irrigation runs in his blood, and he decided to dive back into the family business. In 2012, Aaron became CEO of Grapids Irrigation, based in Grand Rapids, Michigan. As a third generation irrigator and second generation owner, he immediately set his sights on scaling the business and increasing…