Latest / The SmallBizChat with Melinda Emerson / Hit It and Quit It with Jack Wilson, Keenan Fisher, and Sonia Booker

Transcript

Hit It and Quit It with Jack Wilson, Keenan Fisher, and Sonia Booker · The SmallBizChat with Melinda Emerson

• 0:02
  321.
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  Lift off.
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  Ending small business failure.
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  Welcome to the Small Biz Chat podcast with the number one small business expert, Melinda
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  Emerson.
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  Melinda's goal is to end small business failure, and she'll give you the information
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  you need to succeed and live the life you dream of.
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  Now here's your host, the smallbizchat lady herself, Melinda Emerson.
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  Herself, Melinda Emerson.
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  Have you subscribed to the Small Biz Chat podcast?
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  Well, it's time.
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  Every Wednesday, we offer listeners bite sized actionable tips to start and grow a successful
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  small business.
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  In just 20 minutes or so a week, you can get a ton of insight and resources to propel your
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  business forward.
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  Be sure to subscribe to the Small Biz Chat podcast today.
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  Hi, everybody.
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  I'm Melinda Emerson, the small biz lady.
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  I wanna welcome you to another episode of the Small Biz Chat podcast.
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  Our mission is to end small business failure, and this is a peer to peer mentoring show.
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  So here, you're gonna get advice that you otherwise would have to pay for.
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  So what we want you to do is do us a favor.
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  We want you to subscribe to this channel.
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  We want you to share this information.
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  We want small business owners to win.
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  I wanna invite back my guests, Jack Wilson, Kenan Fisher, and miss Sonya Booker, and we're
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  gonna have a quick panel that I like to call hit it and quit it, y'all, and that's exactly
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  what I mean.
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  So I want you guys I'm gonna ask you a question.
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  You only have 30 seconds to answer, and you cannot repeat somebody else's answer.
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  Alright?
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  If you do, I'm gonna give you the cowbell.
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  I don't wanna do that.
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  So, Jack, we've had you waiting the longest, so I'm gonna ask you first, then you, Keenan, and
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  then you, Sonya.
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  Alright.
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  First question, easy one.
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  What is your favorite podcast?
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  Jack, what is your favorite podcast?
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  That simple.
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  It's, industry one, but it's called Franchise Secrets by Eric Van Horn.
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  Love it.
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  Love it.
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  Alright, Kenan.
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  What's your favorite podcast?
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  I listen to the Scott Galloway podcast.
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  You get a little bit of humor mixed with what's going on in the economy and in business.
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  I like it.
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  I like him too, actually.
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  He's really funny.
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  Sonya, what is your favorite podcast?
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  Well, Small Biz Way has, like, really got up there for me, and then I have a podcast that I
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  that I produce and listen to as well.
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  But I think I like the Small Biz I learned a lot just even, you know, today, so I'm gonna
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  Thank you, miss Sonia.
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  I appreciate the shameless plug.
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  Alright.
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  Now second question, what is your favorite business app?
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  Keenan, you're first this time, then you, Sonia, then you, Jack.
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  Favorite business app?
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  Yeah.
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  My my favorite app is LinkedIn, and the main reason I use it for a lot of different things,
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  but the main reason is I love reading about everybody's successes on there.
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  So I get pretty excited when people are doing great things and having wins.
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  So I can go on there, scroll through a bit, get pretty motivated, inspired for my day.
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  So the I I like LinkedIn.
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  I like LinkedIn too.
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  Alright, miss Sonia.
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  What is your favorite gonna account?
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  Be mine.
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  He told me he took my thunder.
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  You better find something else, Jake.
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  You better find something else, Jake.
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  You better say IG or something.
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  You better find something else.
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  No.
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  That is awful.
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  I I know.
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  I'm gonna have to say I'm gonna have to say oh, gosh.
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  I'm gonna have to say IG.
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  Yeah.
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  Yeah.
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  That's where I see you throw it away for me on IG.
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  That's where I see your stuff.
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  So Yeah.
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  Yep.
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  Alright.
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  Instagram for you.
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  Alright, Jack.
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  What's your favorite app?
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  Oh, mine are taken, but I'm gonna say, probably following up with, probably Facebook because I
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  like both b to b and b to to c aspects on there, but I'm starting to grow into TikTok.
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  So hang on.
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  Alright.
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  You go start dancing for us, Jack, on TikTok.
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  Okay.
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  Hey.
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  Jackie Wilson, he can dance.
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  Jackie Wilson can dance.
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  The other Jackie Wilson.
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  Alright.
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  3rd question.
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  This one, I'm coming to you, Sonia, first, then you, Jack, then you, Keenan.
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  What is your favorite old school marketing tip?
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  Favorite old school marketing tip.
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  Oh my gosh.
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  My favorite old school marketing tip is to understand who you're marketing to.
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  I I think that that's, like, a a forgotten art.
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  Like, you know?
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  Yeah.
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  I'm having niche market.
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  That's for sure.
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  Alright.
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  Yeah.
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  What's your favorite old school marketing tip?
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  Boy.
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  That's I'm trying not to be old school anymore and you pushing me back there.
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  He's going to TikTok.
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  I I
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  I told you I was moving into TikTok.
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  You know, honestly, I I I think it is, be where your people are.
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  Be where your clients are.
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  Be visible whether it's, digitally or, in person or a representative, but fish where the
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  fish are without a doubt.
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  I love it.
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  I love it.
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  And, Keenan, what's your favorite old school marketing tip?
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  I I think it's focused on where you can build connection.
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  Right?
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  So we're barbershops, which is our which are a hub of the community.
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  So, you know, it's easy to get lost in the digital world and all the stuff that we do now.
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  But don't forget your community, build those connections, and be a part of it.
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  Love it.
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  Love it.
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  Alright.
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  Last question.
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  Last question.
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  Jack, I'm coming to you first, then you, Keenan, then you, Sonya.
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  What is the best business book you have ever read?
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  Got a lot of them because I read about 30 of them a year.
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  So, but I'm gonna go with something in line with what I've talked about today.
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  It's entitled by then build, how acquisition entrepreneurs how smart the startup game.
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  It's by a guy named Walker Diebel.
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  I like it.
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  I like it.
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  I think it sounds like a book I wanna read.
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  Keenan, when what's your favorite book?
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  So my favorite was scaling up by Verne Harnish.
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  It's focused on the Rockefeller methods of business, and and you always hear growth kills
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  businesses.
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  Right?
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  They grow too fast, grow without a plan.
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  We all wanna grow, but we need a plan.
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  And so for us, I've had so many learnings from that book that I I use every day, and I read it
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  for the first time 10 years ago.
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  And I I still were I still use, what I've learned from that book.
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  I I have that book, and I've met Vern before.
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  He's he's good people, and that book is brilliant.
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  Sonya, tell me your favorite business book.
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  My favorite business book is called, Building Atlanta, How I Broke Through Segregation to
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  Build an Empire.
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  And if I'm
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  to
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  the late Herman j Russell senior, it is a must read.
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  It's an and they did the documentary on the Delta, airlines, so for months and and all
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  yeah.
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  You could watch it, his story on, Delta Airlines.
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  But, yeah, Building Atlanta, VAVA, fascinating book.
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  Love it.
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  Love it.
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  Thank you guys so much for being all of my guests today on Small Biz Chat.
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  Thank you, Jack Wilson.
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  Thank you, Kenan Fisher.
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  Thank you, miss Sonya Booker.
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  I appreciate you guys so much, and this has been a wonderful, wonderful episode.
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  Thank you so much for joining us.
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  I wanna leave you with this.
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  You never lose in business, either you win or you learn.
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  God bless everybody.
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  Thanks for listening to the Small Biz Chat podcast with Melinda Emerson.
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  Subscribe to this podcast wherever you listen to podcasts, and join us next Wednesday for
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  more fantastic information and interviews.
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  You can find more sources and small business success strategies by visiting Melinda's
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  website, succeed as your own boss.com.
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  Thanks again for listening, and we'll see you next week.