What happened to the older running influencers?
Before every run needed a cinematic edit, viral hook, or affiliate link, there was a generation of runners simply sharing their journeys, race experiences, training failures, and love for the sport. They built communities long before "content creator" became a career.
In this episode, we discuss where many of those original running influencers have gone. Did they burn out? Move on? Get pushed aside by changing algorithms? Or did the running content landscape simply evolve?
We also talk about the rise of a new generation of creators—many in their 20s—filming every run, chasing views, and…
The skinny
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