Cannes 2026: OpenAI vs. Anthropic: AI Branding and Trust Positioning | Mark Figliulo, FIG, Creative Chairman
📬 Get the 3 best takeaways from every episode in a 2-minute email. Subscribe free: https://adpodcast.beehiiv.com
Many enterprise brand strategies face dropping engagement rates because their visual messages are broken apart and altered across highly fragmented media channels.
Mark Figliulo, founder and Creative Chairman at FIG, breaks down how to build high-performance creative databases to analyze visual, textual, and musical components across millions of assets.
He shares his operational framework for navigating the branding battles between leading AI platforms, unifying creative execution…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.