
Health Is the New Wealth: How Equinox Hotels Is Redefining Luxury Through High-Performance Living
Chris Norton runs Equinox Hotels as CEO, building the brand's first property in New York around a single conviction: health is the new wealth, and a new generation of travelers wants hotels built for longevity and vitality, not just comfort.
In this episode of Brand Insiders, Chris sits down with Adam Mogelonsky to walk through the science behind Equinox's design choices, from sleep-optimized rooms developed with specialist input to custom HVAC systems engineered to run silently through the night. He talks about how the brand's fitness clubs merge with hospitality to build communities around…
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