Latest / Wicked Radio with Bill Adams / Wicked Radio 1-27: What's All This DEI Talk?, Why Trump Strongarming Columbia Worked, & SuperBowl Set!
Transcript
- 0:06Speaker 1: Welcome back in from the weekend. I hope it was
- 0:09Speaker 1: awesome everything you wanted it to be, and Monday is
- 0:12Speaker 1: going just as well, or if it's not, still time
- 0:16Speaker 1: to make it better, don't worry about that. Thanks for
- 0:18Speaker 1: finding me, Thanks for finding Wicked Radio in the audio
- 0:21Speaker 1: podcast as well wherever you get those. It lives on
- 0:23Speaker 1: as a replay on x Thanks for the follows and
- 0:25Speaker 1: all that good stuff and all the other platforms too.
- 0:27Speaker 1: But now over the weekend, you've probably heard about these
- 0:30Speaker 1: different things. Who's going to the super Bowl? Of course,
- 0:33Speaker 1: even if you're not into sports, somebody somewhere in your
- 0:35Speaker 1: life is talking about this, or maybe you want to
- 0:37Speaker 1: gamble on it, or maybe you just don't understand what's
- 0:41Speaker 1: going on with this controversy about the Chiefs, well controversy
- 0:45Speaker 1: it is, but we know who the super Bowl matchup is.
- 0:49Speaker 1: We'll talk about that as well as well as President
- 0:52Speaker 1: Trump and why his strong arm tactics with Columbia worked.
- 0:57Speaker 1: We've actually reached the point where even the mainstream news
- 1:00Speaker 1: networks are admitting that what he did in his tactics
- 1:02Speaker 1: and how he negotiates in the world stage works. The
- 1:06Speaker 1: timeline over the weekend of how he dealt with the
- 1:08Speaker 1: Columbian president with us dropping off the criminal element going
- 1:13Speaker 1: back to his country because they are they're convicted criminals
- 1:17Speaker 1: in Columbia first before we sent him back. It worked
- 1:21Speaker 1: to a t and I'll tell you why. And a
- 1:24Speaker 1: massive thing you may have heard about. We've talked about
- 1:26Speaker 1: it before a lot DEI diversity, equity and inclusion while
- 1:32Speaker 1: in the military. With the new Defense Secretary Pete Hexith
- 1:35Speaker 1: says he's going to wipe it out of that entire department.
- 1:37Speaker 1: Corporations across America and now starting in the world and
- 1:40Speaker 1: getting rid of their DEI programs. So now you've got
- 1:43Speaker 1: and you heard a lot about this over the weekend.
- 1:45Speaker 1: American companies in a panic and how to handle their
- 1:48Speaker 1: DEI programs because for the past eight years they made
- 1:51Speaker 1: some big promises to very important communities and now that
- 1:55Speaker 1: they're not going to get any funding for them, how
- 1:57Speaker 1: do they handle that? Two different approaches with target and
- 2:01Speaker 1: with Ben and Jerry's two complete polar opposites. It's an
- 2:04Speaker 1: amazing thing to watch. But anyways, let's get to the stuff,
- 2:07Speaker 1: all right. Let's start with something fun. I think fun
- 2:10Speaker 1: unless you're mad and you happen. You happen to lose
- 2:13Speaker 1: money on the NFL and you're tired and you're sick
- 2:15Speaker 1: and tired of the Chiefs preferential treatment. It's being called. Well,
- 2:21Speaker 1: it doesn't matter. End result is the Chiefs to go
- 2:23Speaker 1: to the super Bowl. Now we get to do something
- 2:25Speaker 1: that's never been done before. Chase Kingdom were headed to
- 2:29Speaker 1: New Orleans to make history. Look, let's start off with this.
- 2:35Speaker 1: And you may not even be a big sports fan
- 2:36Speaker 1: or you really don't know what the controversy, if you're
- 2:39Speaker 1: going to call it that is all about. It's undeniable.
- 2:41Speaker 1: That's a great organization and like mister hunt for the
- 2:45Speaker 1: organization just said right there, and they're super and their
- 2:48Speaker 1: conference championship trophy presentation, they got a chance to threepeat,
- 2:52Speaker 1: you know, regardless, that's amazing. I don't think the controversy
- 2:54Speaker 1: should take away from their greatness because it's a great team. Right,
- 2:59Speaker 1: here's why people mad. And by the way they beat
- 3:01Speaker 1: the Bills. Bills had a great season. More heartbreak for them.
- 3:03Speaker 1: It was thirty two to twenty nine last night. That
- 3:04Speaker 1: was the second game. We'll get to the Eagles game
- 3:06Speaker 1: here in a second perceptions reality and now if you
- 3:11Speaker 1: thought before and you heard me say on Friday, that
- 3:16Speaker 1: the perceptions out there, or you may even think of
- 3:18Speaker 1: yourself that the Chiefs get preferential calls all the time.
- 3:22Speaker 1: Nothing happened in that game that would have knocked you
- 3:24Speaker 1: off that opinion last night, nothing because there was yet
- 3:27Speaker 1: another controversial several of them controversial call, the main one
- 3:32Speaker 1: being a call that went against the Bills going for
- 3:36Speaker 1: the first down that most people will tell you when
- 3:39Speaker 1: they watched it live last night, and I was in
- 3:41Speaker 1: that category too, I said, oh, that's a first down,
- 3:44Speaker 1: didn't go the Bill's way. What happens Chiefs score after that?
- 3:47Speaker 1: So it just adds fuel to the controversy in the
- 3:50Speaker 1: fire that's already there. Again, perception is reality, and now
- 3:53Speaker 1: you've got this. This is why this kind of stuff frits.
- 3:56Speaker 1: Here's a New York Post headline this morning, hard to
- 3:59Speaker 1: fully appreciate Chief's greatness when every questionable call goes their way.
- 4:04Speaker 1: That's a headline. That's what's out there. So now, the
- 4:07Speaker 1: NFL made a statement over the weekend saying they're going
- 4:10Speaker 1: to be able to review questionable calls now with video review.
- 4:14Speaker 1: Do you think they're responding with a little bit of panic.
- 4:16Speaker 1: They know what's going on, exactly what we were talking
- 4:18Speaker 1: about on Friday. You can't have a multi billion dollar
- 4:21Speaker 1: business with online and in person gambling on this sport
- 4:25Speaker 1: now and have the officiating questionable. Whether it is or not.
- 4:29Speaker 1: I'm not saying whether it is or not, it's not
- 4:31Speaker 1: my opinion. My takeaway is they've got a massive problem
- 4:35Speaker 1: on their hands if they if people are outwardly questioning
- 4:38Speaker 1: the credibility of that sport and that league, because that's
- 4:42Speaker 1: exactly what's happening, and you know how the fuel, you
- 4:44Speaker 1: know how it happens. It's like people didn't even see
- 4:46Speaker 1: it in person, but here are other people talking about
- 4:48Speaker 1: it now, allmisudden there. They don't know, they don't know
- 4:51Speaker 1: the first thing about the NFL, but they'll they'll show
- 4:53Speaker 1: up at a bar today they're like, well those Chiefs, they
- 4:55Speaker 1: got gay, got questionable calls all the time, just saying
- 5:00Speaker 1: perceptions reality now. The first game, but congratulations Chiefs, that
- 5:03Speaker 1: that was pretty good. Eagles going to the super Bowl
- 5:07Speaker 1: as well. It's actually a matchup from the Super Bowl
- 5:09Speaker 1: a couple of years ago. Now, this was not as
- 5:11Speaker 1: entertaining at all of a game as they blew out
- 5:13Speaker 1: Washington fifty five to twenty three, or as their presentation
- 5:17Speaker 1: for the trophy went, sounded like this on.
- 5:19Speaker 2: Behalf of the National Football League, it is my honor
- 5:23Speaker 2: to present the George Pallas Trophy to the National Football
- 5:27Speaker 2: Conference champions are Philadelphia.
- 5:30Speaker 1: Eagle for the gradually both those teams. It's February ninth.
- 5:35Speaker 1: Not used to it being so late in the year now,
- 5:37Speaker 1: but they head of those extra games February ninth. It's
- 5:38Speaker 1: going to be in New Orleans. Now, here's what to
- 5:41Speaker 1: watch out for in the couple of weeks we have
- 5:43Speaker 1: in the bye weeks and super Bowl Week and the
- 5:45Speaker 1: media week and all that other stuff. Watch this come out.
- 5:48Speaker 1: You're gonna have the networks, the broadcast networks officiating broadcasters
- 5:54Speaker 1: because they have them now they actually have calls are
- 5:57Speaker 1: such a big part of the game. They now actually
- 5:59Speaker 1: have four more NFL officials calling the games or adding
- 6:02Speaker 1: to the broadcast booth. That's how big of a business
- 6:05Speaker 1: it is. Watch them come out with all kinds of
- 6:08Speaker 1: statements leading up to the Super Bowl about how good
- 6:11Speaker 1: the officiating is. That's how this league works. That's how
- 6:14Speaker 1: organizations or politicians or anybody work. That's what's gonna happen.
- 6:18Speaker 1: But trust me when I tell you the league here
- 6:20Speaker 1: is it loud and clear that people are starting to
- 6:23Speaker 1: distrust how these games are called. And that was fine,
- 6:27Speaker 1: That was fine even ten years ago, twenty years ago,
- 6:30Speaker 1: in the eighties and the nineties and seventies whatever. Now
- 6:33Speaker 1: we've got major, major voices calling into question the credibility
- 6:37Speaker 1: of this league. They got a big problem on their hands,
- 6:39Speaker 1: so they're can do whatever they can to spin it
- 6:42Speaker 1: around and stop it. You watch for that over the
- 6:43Speaker 1: next couple of weeks, because it's happening. But regardless, enjoy
- 6:48Speaker 1: it no matter what. All Right, this was I found
- 6:51Speaker 1: this fascinating over the weekend. So everybody wonders why Trump
- 6:56Speaker 1: strong arms political opponents for and leaders people in his
- 7:01Speaker 1: own organization. Right, we've all asked the question, a why
- 7:04Speaker 1: does he have to be such a jerk about it? Why?
- 7:07Speaker 1: I'll tell you why. Because it works. That's why you've
- 7:10Speaker 1: even got now mainstream news networks covering the whole Trump
- 7:14Speaker 1: versus Columbia immigrant situation, even admitting that it was a
- 7:19Speaker 1: complete slam dunk win for the President on behalf of
- 7:24Speaker 1: the American people. Your little timeline of exactly what happened,
- 7:27Speaker 1: and this is all about the immigrant detainees who were
- 7:33Speaker 1: being sent back to Columbia. It's happening in a lot
- 7:35Speaker 1: of different countries, but this was the Columbia situation, and
- 7:37Speaker 1: this is why it worked. And this is why you've
- 7:39Speaker 1: even got people that aren't exactly friends of the president
- 7:43Speaker 1: admitting why his strong arm tactics are working. Here's the
- 7:46Speaker 1: timeline and how it all started. So ice raids happened,
- 7:50Speaker 1: collected a bunch of people, they found out that they
- 7:51Speaker 1: were criminally prosecuted in Columbia first, but came here and
- 7:55Speaker 1: we're living in sanctuary cities. I mean, that's exactly what happened.
- 7:58Speaker 2: Right.
- 7:58Speaker 1: Well, they were rounded up, put on federal planes and
- 8:01Speaker 1: they're getting ready to be flown back to Colombia. Columbia
- 8:05Speaker 1: rejected two military flights carrying illegals, previously approving them so
- 8:10Speaker 1: they had given approval. Then when the plane is in
- 8:12Speaker 1: the air, Columbia said, nope, we're not taking him. No,
- 8:15Speaker 1: absolutely not, because remember the Colombian president more on him
- 8:18Speaker 1: in a second, has to make a statement to his people, right,
- 8:21Speaker 1: Trump didn't panic went golfing at Trump National down in Miami,
- 8:26Speaker 1: then he sent out a post on truth social It said,
- 8:29Speaker 1: I'm gonna impose twenty five percent tare of son Colombia
- 8:32Speaker 1: if the nut accepted. Basically, that was the long and
- 8:34Speaker 1: short of it.
- 8:34Speaker 3: Right.
- 8:35Speaker 1: Columbia responds and offers up the presidential plane to help
- 8:38Speaker 1: repatriate the deportees. Trump posts an AI photo of himself
- 8:42Speaker 1: with the text FAFO. You know what that stands for?
- 8:48Speaker 1: F around and find out. And that's exactly what happened
- 8:51Speaker 1: with that one Colombia. The Colombian president bailed, caved, He
- 8:58Speaker 1: eft around and found out. This is why the strong
- 9:03Speaker 1: arm tactics. I've even heard it over the weekend of
- 9:06Speaker 1: people saying I wish it just wasn't such a jerk. Yeah,
- 9:09Speaker 1: but here's the thing. When he's representing your country, you
- 9:12Speaker 1: want somebody who's a jerk to the other countries who
- 9:15Speaker 1: are not holding up there into the bargain. And let's
- 9:17Speaker 1: face it, we're not talking about broken up families here.
- 9:20Speaker 1: If you saw the news coverage video or the still shots,
- 9:24Speaker 1: they're not little kids. There were hardened criminals prosecuted before
- 9:30Speaker 1: in the country of Columbia who were here. That's a fact.
- 9:33Speaker 1: That's just not my takeaway. That's a fact. They had
- 9:36Speaker 1: previously agreed to accept them back in their country, and
- 9:40Speaker 1: then while the plane is in the air, they got
- 9:42Speaker 1: word that they weren't allowed to drop them off. Yeah,
- 9:46Speaker 1: that's why Trump strong armed them. And that's why. Now
- 9:49Speaker 1: let's talk about this for a second, because not enough
- 9:50Speaker 1: people are talking about Columbia's president in his take on
- 9:55Speaker 1: this and why he had to stand up for this way.
- 9:57Speaker 1: It makes sense that he would actually put up a
- 9:59Speaker 1: little bit of a fight because he has to, as
- 10:02Speaker 1: the leader of his country, make it look like he's
- 10:05Speaker 1: representing his country in its own best interest. Right. But
- 10:09Speaker 1: there's another thing to this that is kind of like
- 10:12Speaker 1: hidden behind the scenes here. Why wouldn't he accept these
- 10:18Speaker 1: folks back in his country? And I'll call him folks
- 10:19Speaker 1: not criminals because I don't know any of them. Why
- 10:23Speaker 1: wouldn't he Why wouldn't he want to back Oh let's see.
- 10:26Speaker 1: Oh yeah, because it was an easy way for him
- 10:29Speaker 1: to get criminals out of his country and into ours.
- 10:32Speaker 1: That's exactly why. But he caved again, like Trump posted
- 10:37Speaker 1: them that truth social meme. I love that he means.
- 10:39Speaker 1: Now f around and find out that's exactly what's happening,
- 10:45Speaker 1: you know, we ELS's finding out things. This was also
- 10:47Speaker 1: you probably heard this over the weekend. First of all,
- 10:51Speaker 1: more people than ever. I've just been so following this
- 10:53Speaker 1: so closely for so many years now, since it kind
- 10:57Speaker 1: of came upon the corporate scene and also I guess
- 11:00Speaker 1: the political scene as well.
- 11:02Speaker 4: DEI.
- 11:02Speaker 1: But it amazes me how many people have no idea
- 11:04Speaker 1: what it is. And that's exactly one of the tactics
- 11:07Speaker 1: behind DEI Diversity, Equity and Inclusion. Now, again, like all
- 11:11Speaker 1: of these programs, the name sounds fantastic. I mean, think
- 11:14Speaker 1: of it. Who in their right mind would be against
- 11:16Speaker 1: diversity or equity or inclusion? Right, It's a beautiful name.
- 11:20Speaker 1: It sounds fine until what we've learned here recently that
- 11:24Speaker 1: in corporate structures, in government hiring, and pretty much everywhere,
- 11:27Speaker 1: it's been twisted to become something that is basically the
- 11:32Speaker 1: opposite of what it was supposed to achieve. It's still quotas,
- 11:36Speaker 1: and it's still sexist, and it's still racist. You're just
- 11:40Speaker 1: focusing and aiming it at a different group of people.
- 11:43Speaker 1: And in this case, it's the absolute truth. And it's
- 11:46Speaker 1: recognized now mostly whites and mostly males and mostly middle
- 11:51Speaker 1: aged people. That's exactly who was directed at, who couldn't
- 11:54Speaker 1: get hired, advanced whatever. And that's why that's the controversy
- 11:58Speaker 1: behind DEI and why government agencies now after the election,
- 12:02Speaker 1: and corporations and now retail stores and buying clubs have
- 12:07Speaker 1: to figure out what to do with their DEI programs
- 12:10Speaker 1: because pretty much every corporation in America had something to
- 12:13Speaker 1: do with a DEI program. Well, now that it's been exposed,
- 12:18Speaker 1: is that the right word? Is that the right way
- 12:19Speaker 1: to describe it, been exposed, been talked about. More people
- 12:23Speaker 1: than ever are aware of it. It's like a common
- 12:25Speaker 1: thing now. Three years ago, if you would say DEI,
- 12:28Speaker 1: nobody they would think you're sp you're spelling dying correctly,
- 12:31Speaker 1: nobody knew. But a lot of people know what DEI
- 12:33Speaker 1: is now and you look a little bit into it
- 12:35Speaker 1: and you shed some light into it and you're like, oh,
- 12:37Speaker 1: that's oh, that's not right, that's not that's not what
- 12:40Speaker 1: the name implies at all. So massive announcement and this
- 12:45Speaker 1: is where it hits the mainstream public over the weekend.
- 12:48Speaker 1: Target I'm familiar with Target. I've got I've got three
- 12:52Speaker 1: girls in my house, my wife and two kids. We're
- 12:54Speaker 1: at Target every single several times a week. I don't
- 12:58Speaker 1: know what it is why we can't consolidate, but you're
- 13:00Speaker 1: probably the same way. And what's the rule, what's the
- 13:01Speaker 1: common joke? You can't get out of Target spending less
- 13:04Speaker 1: than one hundred bucks. So Target is mainstream America right now.
- 13:10Speaker 1: There have been other corporations and even other retailers. Walmart
- 13:13Speaker 1: said it too. I think some other chain stores had
- 13:15Speaker 1: said it that they're, if not defunding, getting rid of
- 13:19Speaker 1: completely their DEI programs. They're like completely because they see
- 13:23Speaker 1: what it is, they see the damage it is, and
- 13:24Speaker 1: now the tables have turned and it's seen as a
- 13:27Speaker 1: very negative and very unpopular thing. As far as I've
- 13:31Speaker 1: been paying attention, I haven't seen any corporate retailer go
- 13:35Speaker 1: as far as Target just went, because it was they.
- 13:37Speaker 1: They came out with a written press statement over the
- 13:41Speaker 1: weekend that basically said this, not only are they removing
- 13:44Speaker 1: their DEI programs, that means of course hiring, they're buying
- 13:51Speaker 1: not just from DEI safe manufacturers that's gone as well,
- 13:58Speaker 1: DEI marketing programs. Stuff you'll see in the stores. And
- 14:02Speaker 1: you remember Target a couple of years ago, got all
- 14:05Speaker 1: kinds of flack and all kinds of heat for in
- 14:07Speaker 1: Gay Pride month, all of the rainbow stuff on the floor.
- 14:10Speaker 1: It's like if you walked into a Target, it's like
- 14:12Speaker 1: you walked into rainbow connection. That's gone. All of the
- 14:17Speaker 1: buying power is gone there, and they're not gonna market
- 14:20Speaker 1: at consider DEI events in their local communities as well anymore.
- 14:26Speaker 1: And made a statement about it. They didn't just cut
- 14:28Speaker 1: it off quietly. They came out. They went so far
- 14:30Speaker 1: as to come out and make a statement saying we're
- 14:33Speaker 1: done with this now. So that's Target's approach, and that's
- 14:36Speaker 1: how they're handling this thing. Other companies not so much.
- 14:40Speaker 1: Let's talk about Costco for a second, and this is
- 14:42Speaker 1: why there's a Costco controversy. Over the weekend, you're out
- 14:45Speaker 1: and about just trying to live your life, trying to
- 14:47Speaker 1: enjoy your family, trying to enjoy your free time. What
- 14:50Speaker 1: maybe you're on vacation, whatever is you do, and you
- 14:53Speaker 1: get back to your normal life or the work life
- 14:56Speaker 1: today and you're like, why are people talking about Costco?
- 14:58Speaker 1: What's wrong with Costco?
- 14:59Speaker 3: Now?
- 15:00Speaker 1: What's the controversy there? Well, it's two approaches he can take.
- 15:04Speaker 1: You can completely remove DEI and be public about it
- 15:07Speaker 1: like Target, or you can double down on those programs.
- 15:11Speaker 1: That's an approach, because that's exactly what Costco is doing,
- 15:15Speaker 1: saying we'll never let go of it. And in fact,
- 15:18Speaker 1: Al Sharpton haven't heard from the Reverend Allan quite some time.
- 15:22Speaker 1: He visited a local Costco in New York to talk
- 15:25Speaker 1: about that and how he's gonna support them. Here's here's
- 15:27Speaker 1: the Reverend Al's take on Costco.
- 15:29Speaker 3: So that is why we will stand for those they
- 15:33Speaker 3: stand with us. Costco's immediately stepped out, he didn't saying
- 15:39Speaker 3: that they will not back one.
- 15:42Speaker 1: Well, there you go, all right, there's no turning back now.
- 15:45Speaker 1: It's either gonna work spectacularly or fail unbelievably in a
- 15:50Speaker 1: very public way. And I gotta tell you just as
- 15:53Speaker 1: just you know, common conversation listening to people talk about
- 15:57Speaker 1: Costco so far now working for him? Now, what are
- 16:01Speaker 1: most people like? Right? You got a busy life, You're like,
- 16:04Speaker 1: I don't care about any that. I got a Costco card?
- 16:06Speaker 1: What am I gonna do? Throw it away? What am
- 16:07Speaker 1: I gonna do? These things are seeing long term that
- 16:10Speaker 1: you see the effect of it a company policy like
- 16:13Speaker 1: this long term, and it took you know, going back
- 16:15Speaker 1: to Target for a second, It took them a little
- 16:17Speaker 1: bit of time to figure out whether they're gonna embrace
- 16:19Speaker 1: DEI or drop it. You know that they took their
- 16:22Speaker 1: time making this decision, took a couple of years, and
- 16:23Speaker 1: they decided to get rid of it completely. Costco's gonna
- 16:27Speaker 1: find out over the years to see what they did.
- 16:30Speaker 1: I mean, we'll see. But I don't know how you
- 16:33Speaker 1: take that, and you don't read what just happened in
- 16:36Speaker 1: this past election where the American people said, yeah, enough
- 16:39Speaker 1: is enough with this stuff, and they finally looked into
- 16:41Speaker 1: it and they said, yeah, I don't know, that doesn't
- 16:44Speaker 1: sound like a that doesn't sound like a very fair
- 16:46Speaker 1: policy to me. We'll find out for sure. One company,
- 16:51Speaker 1: this shouldn't shurprise you at all, is tripling down on
- 16:55Speaker 1: their DEI policies. Ben and Jerry's ice cream Company. And again,
- 17:01Speaker 1: this is one of those things you're like, what, I
- 17:04Speaker 1: like the ice cream? They have funny names. What's the
- 17:07Speaker 1: big deal? Because most people don't realize what these companies
- 17:12Speaker 1: are all about. But again, because this has been pushed
- 17:14Speaker 1: to the forefront. They got to double down and triple down.
- 17:17Speaker 1: Now there's a big tell in this that I picked
- 17:20Speaker 1: up on, and I wonder if you picked up on
- 17:22Speaker 1: it too. Sounds to me very much like Ben and
- 17:27Speaker 1: Jerry's is a little bit panicky about their DEI programs.
- 17:31Speaker 1: Now it very much sounds that way to me. They
- 17:34Speaker 1: just released a video. It's got millions and millions of views,
- 17:38Speaker 1: and I'm sure there are people who are very much
- 17:40Speaker 1: in favor of it, but I will tell you honestly
- 17:42Speaker 1: and outright, mostly so far, it's a big backlash because
- 17:48Speaker 1: there are Ben and Jerry's fans. I don't know if
- 17:50Speaker 1: you want to call them that, they're ice cream consumers
- 17:53Speaker 1: that really didn't know how far they went for these
- 17:56Speaker 1: kinds of policies. What kind Well, let's go right to
- 17:58Speaker 1: the video. Here they are now Costco's doubling down Ben
- 18:02Speaker 1: and Jerry's is tripling down a DEI stick to ice cream.
- 18:06Speaker 3: Not gonna lie.
- 18:07Speaker 4: We get this one a lot.
- 18:08Speaker 1: Yeah, we're in the ice cream business, but we've always
- 18:10Speaker 1: been about much more than just ice cream.
- 18:12Speaker 2: We use our power, our privilege, our platform, and our
- 18:14Speaker 2: relationship with our fans to advocate.
- 18:16Speaker 1: For progressive social change. So now we're not just going
- 18:19Speaker 1: to stick to ice cream. Now there's the triple down,
- 18:22Speaker 1: but there's the first part of the tell that's in
- 18:24Speaker 1: there as well. Did you hear the corporate executive, the
- 18:27Speaker 1: female at front, just stick to ice cream? Yeah, we
- 18:30Speaker 1: get that a lot. That's a big tell. That's a
- 18:33Speaker 1: big big because there's a big pushback happening right now.
- 18:35Speaker 1: This thing was just released over the weekend. Most people
- 18:38Speaker 1: are only just talking about it right now. I don't
- 18:40Speaker 1: usually do this. I'm gonna play a second part of
- 18:43Speaker 1: the very same video because you may be wondering still, Well,
- 18:46Speaker 1: I mean, so, what what do they do? You know,
- 18:48Speaker 1: social policies, social change? A lot of companies do that. Really,
- 18:51Speaker 1: did you know that they go this far with their
- 18:54Speaker 1: social policies? Uh, you probably don't.
- 18:57Speaker 4: Whether we're working with activists in Saint Louis took clothes
- 19:00Speaker 4: a racist and inhumane jail, are working to restore the
- 19:03Speaker 4: right to vote for people who are formally incarcerated in Florida,
- 19:06Speaker 4: or turning up a delicious new flavor, and support of
- 19:08Speaker 4: refugee rights in the UK. Being an act of this
- 19:11Speaker 4: company is who we are.
- 19:13Speaker 1: And we know our fans wouldn't want it any other way.
- 19:17Speaker 1: I'll say it again. I mean, you may have a
- 19:19Speaker 1: different takeaway. I hear panic, I really hear panic. They
- 19:22Speaker 1: have had these kinds of policies for decades and these
- 19:26Speaker 1: kinds of programs and money funneled to those kinds of
- 19:28Speaker 1: programs you may not agree with for decades. They've never
- 19:32Speaker 1: had to come out with it before and announce it though,
- 19:35Speaker 1: in a video like that to explain what they do.
- 19:38Speaker 1: Ask yourself this, why are they doing it now? Because
- 19:42Speaker 1: of the pushback? And she said it in the biggest
- 19:44Speaker 1: tell of all right there in the beginning. Stick to
- 19:46Speaker 1: ice cream. We get that a lot. I think they're
- 19:50Speaker 1: going to get that a lot more coming here in
- 19:52Speaker 1: the future. But we'll see, we'll see. I don't know.
- 19:56Speaker 1: Maybe you don't care. Maybe just want the ice cream.
- 19:58Speaker 1: That's fair too. Because you're a consumer, it's your and
- 20:00Speaker 1: it's your choice. You can do whatever you want with
- 20:02Speaker 1: your money. I'll just say this and I'll leave you
- 20:05Speaker 1: with this. Just remember the bud Light effect where people
- 20:08Speaker 1: finally realized A lot of people don't realize a lot
- 20:11Speaker 1: of people don't feel that their vote is counted or heard.
- 20:15Speaker 1: That's a strong sentiment in the country, but they know
- 20:18Speaker 1: that their dollar is felt and has an impact. Okay,
- 20:22Speaker 1: it's a gamble, but a fascinating thing to watch. Most
- 20:25Speaker 1: companies completely abandoning DEI and some of them like those two,
- 20:30Speaker 1: are tripling down. We'll see how it will see how
- 20:32Speaker 1: it all shakes out. We'll see. I think people just
- 20:35Speaker 1: want ice cream. That's my own opinion. Thanks for finding me.
- 20:37Speaker 1: I appreciated. Audio podcast will be there at about nine
- 20:40Speaker 1: am ish right around there if the algorithm is with me.
- 20:44Speaker 1: Thanks for that and the reviews and the five stars.
- 20:46Speaker 1: I appreciate that very very much. In the download, if
- 20:48Speaker 1: you download the audio podcast version, you can make sure
- 20:51Speaker 1: you get an update and when the new episodes are out.
- 20:53Speaker 1: And this is a replay on x's always. Thanks for
- 20:55Speaker 1: the follow put your little notifications bell on for when
- 20:58Speaker 1: we go live and all that good stuff and all
- 21:00Speaker 1: the other social media as well. It's only Monday and
- 21:03Speaker 1: it's already awesome, so make it wicked awesome. First takeaway,
- 21:09Speaker 1: you decide what you do with your consumer dollar, nobody else.
- 21:12Speaker 1: And the second thing is don't take any crap from anybody,
- 21:15Speaker 1: especially an ice cream company. Have a wicked awesome Monday,
- 21:18Speaker 1: we'll talk doing