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Calida Sells Cosabella to Focus on Core Brands | Raleigh News
Calida Group is shedding its luxury lingerie brand Cosabella to Crown Brands Group in a strategic move to focus on its two core brands, Calida and Aubade. The sale comes after Cosabella failed to turn around sales despite restructuring, amid broader retail challenges including declining consumer spending and price sensitivity—especially in Europe. With net sales and profits down nearly 8% and 12% respectively in H1 2026, Calida is streamlining its portfolio from seven to two brands to boost profitability. Crown Brands, a specialist in growing consumer brands, plans to expand Cosabella…
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