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107: High-Velocity Digital Marketing with Steve Kahan
In this episode, Dan connects with Wall Street Journal bestselling author Steven Mark Kahan to discuss his latest book, High-Velocity Digital Marketing. An all-around digital marketing legend, during his career as CMO of several Silicon Valley startups, Steve helped engineer seven successful exits that generated an astounding $5 billion in shareholder value. He and Dan talk about how he managed to make it all happen - and it turns out, it’s all about having the right plan.
Of course, the right plan is very, very thorough. Luckily, Steve (and his book) deliver exactly that. Over the course of…
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