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What's Shay Horseman's Problem? :: Cutting Through the Noise and Followup
While 2020 was a crap-show for many businesses, some actually did quite well….even dare to say, prospered!
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Shay Horseman represents Heartland Payment Systems helping businesses with credit card processing and ecommerce payment solutions. For Shay, 2020 was like shooting fish in a barrel when the cash shortage started.
What is Shay’s problem?
Shay struggles with cutting through the noise of everyone else who sells credit card processing. With his business being more of a long game sales scenario, tactical…
The skinny
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