Why Renter Leads Are Worth More Than You Think with Alex Stringfellow (CEO of RentEngine)

Peter Lohmann's Podcast · Jul 9, 2026 · 56m

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What's a renter lead actually worth? Alex Stringfellow (CEO and co-founder of RentEngine) puts it at $24–90, and most scattered-site operators still treat them as "free."

Alex originally built RentEngine to lease up their own Miami PM company faster, then sold the company to go all-in on the software.

00:00 - Intro

01:25 - Alexander’s background and career

04:06 - Selling the PM company

07:49 - Competing against PE-backed competition

13:45 - Launching RentEngine without AI

14:52 - Sponsor - AppFolio (FuturesConference)…