Latest / Legal Talk Network - Law News and Legal Topics
The Legal Toolkit : Authenticity; Marketing the Real You; and Darian Kovacs’ Marketing Jam Podcast
A whole lot of lawyers are trying to be something they’re not, but Jared thinks you all really ought to cut the crap. The truth is, marketing yourself as some unapproachable superlawyer isn’t going to get you nearly as far with clients as just being yourself. (1:56)
Building on this theme, Jared welcomes Darian Kovacs to discuss ways to develop your online authenticity by telling your story, your way. They chat about compelling marketing tactics to employ on a number of platforms, including Google My Business, YouTube, blogs, newsletters, and more. (8:13)
This time on the Rump Roast, the…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.